Samsung Expands ‘AI Home’ Across Multiple Home Appliances, Bringing ‘Screens Everywhere’ Vision to Life

Samsung Electronics Co., Ltd. today announced that it is bringing its advanced screen technology to a broader range of home appliances, representing a bold step forward in realizing its "Screens Everywhere" vision. This year, Samsung is upgrading the kitchen experience by launching a refrigerator with a new 9" AI Home¹ screen, and adding the 7" AI Home¹ to the Wall Oven.² Screen options are being widened for consumers in the laundry category as well, with the 7" AI Home applied to the Bespoke AI Laundry Combo™ now being included in the newly launching Bespoke AI™ Washer and Dryer set. Samsung is showcasing these new products at the upcoming CES 2025.

"We have been leading the development of screen appliances to elevate our consumers' experiences with innovative features and functionalities", said Jeong Seung Moon, EVP and Head of the R&D Team for Digital Appliances Business at Samsung Electronics. "Along with those efforts towards enhancing usability, we are expanding consumer options by developing screens of different sizes and products that effectively incorporate them."

Diversifying Bespoke Refrigerators With a New, Compact Screen and Enhanced Features

By offering a diverse selection of products with varying screen sizes, Samsung aims to enhance usability for consumers while also realizing an interconnected smart home. Supporting voice control via Bixby³, the screens on Samsung appliances showcase essential information about the task such as internal temperature or washing cycle information, in an intuitive and straightforward way. Moreover, the Map View feature is a key differentiator, allowing the screens to function as simplified, convenient control hubs where users can monitor and control their connected appliances⁴ from a single screen. Lastly, the screens provide various entertainment features through internet connection, expanding the roles played by home appliances within the domestic environment.⁵

In the kitchen, to complement the refrigerators with 21.5" and 32" Family Hubs⁶ that are currently available, Samsung is unveiling the Bespoke Refrigerator with 9" AI Home, which caters to consumers seeking the Family Hub's advanced features in a more compact size. Strengthening its role as a controlling hub, the updated Map View allows users to select modes for connected devices⁴ like the air conditioner and robot vacuum⁷, and can be accessed directly from the home screen. Moreover, the 9" AI Home also functions as a hub for controlling third-party smart devices that are compatible with SmartThings, like lights and smart plugs.⁸ Alongside these functionalities, users benefit from seamless access to features like SmartThings Energy and built-in entertainment options.