Max Celebrates The Return Of The HBO Original Series THE WHITE LOTUS With An Exclusive Wellness Retreat And Brand Partnerships

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Max has announced an immersive event and integrated partnerships that offer a taste of signature luxury inspired by HBO^®'s Emmy^®-winning original series THE WHITE LOTUS. Efforts kick off on Wednesday, February 5, 2025, with The White Lotus at Four Seasons, Presented by American Express - an exclusive luxury wellness retreat that captures the essence of this upcoming season's hotel and spa in Thailand.

Beyond the retreat, the campaign will also feature a range of offerings that even more fans of the series can enjoy including a companion podcast, exclusive experiences through bespoke brand partnerships, and a curated collection of consumer products inspired by THE WHITE LOTUS's luxe lifestyle.

"We're inviting fans to go beyond watching THE WHITE LOTUS and truly experience it," says Pia Barlow, Executive Vice President, Originals Marketing, HBO and Max. "By partnering with iconic brands and creating unique experiences, we're extending the luxury within the series into real life - making THE WHITE LOTUS something fans can indulge in as we build anticipation for season three."

Full details on THE WHITE LOTUS season three campaign and key partners can be found below:

The White Lotus at Four Seasons, Presented by American Express:

• From Wednesday, February 5 through Friday, February 7, Max will bring The White Lotus to life with an exclusive luxury wellness retreat at Four Seasons Hotel Westlake Village. The event will offer a range of experiences inspired by the series such as dining moments, spa and wellness treatments, custom cocktail offerings, immersive photo moments, thematic giveaways, a Thailand-inspired party featuring a celebrity DJ, and an exclusive sneak peek at season three. Guests will be immersed into The White Lotus as Max brings to life the timeless charm that defines the series.

Four Seasons Hotel Westlake Village:

• As the official hotel partner for the wellness retreat, Four Seasons Hotel Westlake Village will transform into an immersive hotel experience directly inspired by The White Lotus. Guests can celebrate the new season's launch with exceptional spa and wellness offerings, food and beverage experiences, and luxury accommodations, each with creative elements influenced by the picturesque Four Seasons backdrops of Maui, Taormina, and Koh Samui showcased in the series. The event will offer guests an exclusive opportunity to experience The White Lotus alongside the unmatched luxury hospitality and genuine care for which Four Seasons is renowned.

American Express:

• American Express will also bring eligible Card Members closer to the Emmy® award-winning HBO Original series through bespoke experiences and travel guides. Through the American Express Premium Events Collection™, Platinum Card® and Centurion® Members will have access to purchase limited packages and to activities arranged by American Express Travel® at the series-inspired wellness retreat at Four Seasons Hotel Westlake Village . The partnership will also include The White Lotus-inspired travel guides from Amex Travel™ and experiences made available through the Premium Events Collection including a separate multi-day stay in Thailand.

Diageo:

• Ketel One Family Made Vodka and Tanqueray Gin will serve as the official partners of HBO's The White Lotus, transporting the fans into the wonder of the series. This partnership seamlessly blends the show's themes of timeless hospitality with the classic luxury and extraordinary moments associated with Ketel One Vodka and Tanqueray Gin. Guests at the retreat can choose to escape into a world of luxury through series-inspired experiences including a special mixology class, vibrant themed cocktails, including The White Lotus Vesper Martini and The White Lotus Punch, and a limited-edition cocktail kit - the perfect pairing to The White Lotus season three.

Google Pixel:

• Google Pixel and Max have partnered to create a unique experience at The White Lotus wellness retreat, featuring a Google Pixel gifting suite and an interactive Pixel photo experience. The partnership also includes an eight-part mini-series inspired by The White Lotus' exploration of modern tourism. The series, starring podcaster Evan Ross Katz and season three actor Nicholas Duvernay, will air ahead of The White Lotus episodes and encourage fans to embrace meaningful adventures with the help of Gemini on Pixel.

Supergoop!:

• Supergoop! will launch a limited-edition suncare kit, inspired by the series, reinforcing the importance of self-care in the world of The White Lotus. Their high-quality SPF products will be distributed at the event offering guests sun protection while they enjoy the wellness retreats' outdoor activities and will be available to the public for purchase at Supergoop.com.

Kiehl's:

• Kiehl's will offer personalized skincare consultations and exclusive treatments at the retreat, ensuring guests leave feeling rejuvenated and refreshed.

Away:

• Away, the original travel lifestyle brand, is creating a collection of travel essentials inspired by The White Lotus. Curated pieces from the exclusive collection will enhance the retreat experience for event attendees, ensuring stylish travel throughout their stay.

CB2:

• CB2 will bring The White Lotus aesthetic to life with a home collection that pays homage to the allure of TV's most fantasized hotel. Guests at the event will be gifted a piece of the collection.

Saint James:

• Saint James Iced Tea will debut their new limited edition Black Tea Mango that perfectly captures the sophisticated elegance of The White Lotus. Delightfully sweet with floral notes, you'll taste the lush tropical setting with each and every sip. Saint James will be served throughout the wellness retreat, giving an exclusive taste before it hits shelves in the U.S. and Canada.

Extending The White Lotus Beyond the Retreat:

Consumer Products:

• Fans can also look forward to more exclusive consumer product offerings throughout 2024 and 2025, allowing them to express their love for The White Lotus through a diverse range of merchandise. Spanning categories from apparel, accessories, and beauty to home goods, food, and beverages, there will be something for every fan through a thoughtfully curated collection of officially licensed products with some of the world's leading brands, including CAMILLA, Compartés, Diff Eyewear, Fair Harbor, NEST New York, and much more. These premium brands will be extending The White Lotus luxury into everyday life.

Companion Podcast:

• Max will also be launching an official companion podcast prior to the new season, with host and White Lotus superfan Evan Ross Katz looking back at the first two seasons. Episodes will feature cast, crew, cultural commentators and celebrity fans as they dissect different aspects of the cultural phenomenon.

For more details on the HBO Original series THE WHITE LOTUS please follow @HBO and @StreamOnMax for the latest updates.

About THE WHITE LOTUS:
HBO's Emmy^®-winning series THE WHITE LOTUS, from Mike White, will return for a third installment on February 16, 2025, following a new group of guests at another White Lotus property. The series is created, written, and directed by Mike White and executive produced by White, David Bernad, and Mark Kamine.

For Questions Regarding "The White Lotus at Four Seasons" Wellness Retreat:
Ryan Stetz | [email protected]
KeAnna Jackson | [email protected]

For Questions Regarding HBO Original Series "The White Lotus":
Diego Aldana | [email protected]
Erin Tresco | [email protected]
Kelley Sheets | [email protected]

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