Lead-Results aperfeiçoa competências comerciais de empresários e executivos nas vendas B2B

Innovating B2B sales and improving the commercial skills of Entrepreneurs and Executives who want to accelerate their B2B sales is at the heart of the commitment of Lead-Results, AIP's new associate.

A "boutique consultancy" that acts as a co-pilot for the leader and commercial manager, develops customized training to refresh the activity of prospecting for new customers and pre-negotiation, responding to the needs of achieving billing objectives, in a scalable way , consistent and structured.

Embracing new technologies and modern learning journeys, its programs and events (of which the annual "SalesShaker" event stands out) "are practical, inspiring, immersive and internationally certified by the Institute of Sales Professionals, the first and only in Portugal", guarantees the company.

Operates on three impact axes:

1. Entrepreneurs and business executives with longer, more complex, consultative or educational sales, who wish to prospect differently, generate more business opportunities, and have the self-confidence to close more proposals;

2. Commercial teams that need to defend prices and sell more without discounts, focused on value, not product, differentiate, gain attention and meet with more decision-makers and potential customers;

3.Executive Education and Business Networks, who want to integrate solutions into their portfolios that develop knowledge and commercial performance of their graduates and associates.

"Traditional sales training doesn't work," says the company's founder and CEO, Helga Saraiva-Stewart, who has 25 years of on-the-job experience in B2B technology, fintech and compliance sales. Based in London until 2016, when he returned to Portugal he founded Lead-Results, becoming one of the main agents for commercial transformation and innovation, known for driving pioneering and impactful projects.

In his words, "it is necessary to monitor and adapt to modern buyer behavior and the rapidly evolving digital landscape": "The 'Líder Valuepreneur' program is a reference in the way we integrate a faculty of excellence and international certification, a Retreat of Leadership with immersive experiences and transformative program content. We are dedicated to contributing directly and significantly to leveraging greater growth potential in pioneering companies and startups in our economy."

Helga Setwart is a member of the Board of Directors of the Institute of Sales Professionals in the United Kingdom and is certified 'Founding Fellow' and "Ethical Seller" by the same. She is Academic Director at Nova SBE Executive Education, where she teaches in the areas of B2B Sales and Prospecting with Impact; is Executive Director at Capacitare, where she supports social impact projects; and is also a Mentor at Casa do Impacto, Canopy Community and BlueBio Value Acceleration.

Name: LEAD-RESULTS

Municipality: Lisbon

Sector: Services

CAE: Training

Managers: Helga Saraiva-Setwart

Products/Services: Commercial transformation and innovation. B2B sales of technology, fintech and compliance. Training entrepreneurs and business executives with longer sales. Commercial teams that need to defend prices and sell more. Executive education and business networks. "The Valuepreneur Leader" Program.

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