11/01/2024 | Press release | Distributed by Public on 11/01/2024 12:59
Since launching in the Philippines 10 years ago, Spotify has redefined how Filipinos discover and engage with music, fostering a thriving, fan-driven culture. Our Top 50 - Philippineschart is now close to 75% local, showcasing the vibrancy of the local music scene.
Furthermore, Pinoy music streams have quadrupled globally over the past five years, with the U.S., Canada, Indonesia, Poland, and Australia representing the top markets outside the Philippines. Global daily streams of playlists like KALYEhave increased by 600% in the last five years, while P-Pop on the Risehas grown by 138% year over year.
To mark a decade of Pinoy music's growth on Spotify, we've celebrated with a special edition of Spotify Lounge, a refreshed Pinoy Music hub, and a unique collaboration with Billboard Philippines on a special Spotify issuepacked with interviews with top artists, industry insights from our music team, and our impact in the Philippines.
Spotify Lounge: Philippines Edition brought together 400 artists, labels, VIPs, media, and business partners to celebrate all things Pinoy music. Highlights from the night include performances from Ben&Ben, Moira Dela Torre, and Spotify RADAR artist Maki, who were celebrated for their innovative sounds and styles, shaping the next wave of Pinoy music.