AHDB - UK Agriculture and Horticulture Development Board

21/11/2024 | News release | Distributed by Public on 21/11/2024 16:48

The role of social media on Gen Z views on food

Born between 1997 - 2012, Gen Z are the retail consumers of the future. We have explored their perception of health when making food choices, particularly around red meat and dairy. But where are Gen Z sourcing this information from?