Samsung Celebrates 10 Years of SDC and Spotlights AI-Based Innovation at SDC24

Samsung Electronics Co., Ltd. today held its annual Samsung Developer Conference (SDC) at the San Jose McEnery Convention Center. Celebrating a decade of collaboration and innovation with developers, the company shared its vision for providing a more personalized and secure experience with the latest multi-device AI technology in the spirit of "AI for All."

With about 3,000 developers, partners and media in attendance, Jong-Hee (JH) Han, Vice Chairman, CEO and Head of Device eXperience (DX) Division at Samsung Electronics said, "We have continued our journey of innovation with our many developers and partners for the last ten years," highlighting the importance of open collaboration to strengthen both competitiveness and mutual growth in today's AI era.

JH shared further detail surrounding the company's commitment to using AI technology to offer stronger security, advanced personalization, better family care experiences, and new opportunities for B2B businesses. "Samsung Electronics will continue advancing AI technology to a level where AI automatically recognizes each user individually - from their voice to their location - to provide a more personalized experience," he explained. "These efforts will create more convenient and secure multi-device experiences by leveraging Samsung's AI-based software, platform innovation, and security technology."

In addition, the company announced that it will integrate the software experience of its major product lines - from mobile devices to TVs and home appliances - under the name One UI next year. By providing a cohesive product experience and committing to software upgrades for up to seven years, Samsung will continue to bring innovation for its customers.

To realize its AI for All vision, Samsung will also create AI for good, empowering innovators to leverage new technologies to break new ground, address societal challenges head-on and create a better world for future generations.

Samsung Reiterates AI for All Innovation

At SDC24, the company reiterated its commitment to use AI technology to open possibilities, protect personal information, and enhance the daily lives of all who use it. Building on over a decade of investment into advanced intelligence technologies, Samsung shared how its commitment to AI for All is guiding the company's research and innovation roadmap for developers and customers alike.

Inspired by the need to create AI rooted in personalization for every individual, Samsung's AI is made for all; it's for families who want to make managing their evening routines easier, homeowners who are getting used to new spaces, and creators and innovators exploring cutting-edge technologies for inspiration. Samsung is providing AI for All without compromising privacy by leveraging on-device AI capabilities, while continuing to offer game-changing performance through cloud and generative AI.