Rob Babin Named One of Radio’s Most Powerful People

Rob Babin Named One of Radio's Most Powerful People

Head of CMG Radio Lands at #8 on Radio Ink Magazine's Annual List

Cox Media Group Radio Executive VP Rob Babin is at the helm of CMG's 50 radio stations across 10 markets. His experience includes roles as VP/ Market Manager for CMG in Atlanta, Athens (GA), and Miami. Before that, he was General Sales Manager for WWKA (K92) in Orlando. He's been in radio for a quarter century.

What is going on right now within your company that you are most excited about?

What gets me most excited is our people and the results of their commitment and hard work. The past couple of years have been challenging for our industry, yet the CMG Radio team continues to lead the field in revenue and audience development.

I'm also really excited about a program we've developed to hire and coach new sales professionals, and enhance the value we provide our clients.

The radio industry united in the effort to keep AM radio in dash­boards. How can industry leaders continue to work together to ensure radio's future?

We must continue to lobby and air the NAB's PSA campaign urging constituents to contact their congressional leaders about the importance of radio until the AM Radio for Every Vehicle bill is successfully passed. There's also a huge opportunity to remind people about the value and impact of what we all do.

More than 100 years after its inception, radio is America's No. 1 reach medium, which is incredible. We're also often the only source for news, traffic, weather, or emergency information. What we do matters and has tremendous impact and meaning.