Arete Scholars is Hiring for a Marketing Specialist (Remote)

Position: Marketing Specialist

Department: Marketing & Communications

Job Type: Full-Time

Salary Range: $45,000-$50,000 base, plus benefits

Location: Remote Hybrid (Louisiana, Georgia, or West Virginia)

Report to: VP, Marketing and Communications

About Arete Scholars

Arete Scholars advances the realization of excellence in underserved and marginalized children by opening doors to opportunity. Pronounced "ah-reh-tay," the word is an ancient Greek concept that signifies a life of virtue, courage, and excellence.

The Arete model is a holistic journey of academic formation and personal growth, which empowers children to reach their highest potential. It starts by bridging supporters, schools, and families to create a three-pronged investment in a child's education. First, with a tax credit funded scholarship from Arete Scholars. Next, private partner schools participate by providing additional tuition assistance. Finally, the family pays the remaining portion of tuition directly. Under this model, everyone has a vested interest in the child's success.

With all parties invested in the child's success, the student quickly flourishes. Arete scholars have historically achieved higher test scores, demonstrated improved social and emotional learning, and graduated high school at rates far beyond their economically disadvantaged peers. Since its founding in 2010, Arete Scholars has granted more than 18,000 K-12 scholarships worth nearly $87 million to children seeking a life devoted to excellence and virtue.

Position Summary

Arete Scholars is seeking a dynamic and creative Marketing Specialist to join our team. This role involves a blend of content creation, campaign execution, and strategic communications to support our marketing efforts across various channels. The specialist will support the execution of innovative marketing campaigns using various platforms while seeking earned media opportunities. The ideal candidate will have a passion for storytelling, strong organizational skills, and a keen eye for detail.

Our ideal candidate will have strong communication skills and the ability to work effectively in a remote-work environment. Familiarity with K-12 private education and income-based scholarship programs a plus.

Key Responsibilities

Essential Functions and Accountabilities:

• Campaign Execution: Support the Marketing team in executing innovative campaigns using platforms such as Mailchimp, HubSpot, VocalVideo, Craft, Slack, social media, etc.
• Content Creation: Coordinate with internal and external team members on content creation to support varying marketing channels and platforms for social media, blog, email marketing, print, etc.
• Earned Media: Coordinate with Marketing team and SME's to look for opportunities to promote Arete through various earned media channels.
• Social Media Management and Reporting: Lead the development, curation, and day-to-day management, and reporting of Arete social media content across all social media channels.
• Event Marketing: Support the Marketing and Development teams by coordinating the production of marketing pieces for Arete events.
• Marketing Automation and Reporting: Support the Marketing team in building and maintaining content landing pages, email campaigns, newsletters, list maintenance, and regular reporting on campaign performance.
• Research and Monitoring: Contribute to ongoing market research and monitoring to populate campaign, content, and strategic communications initiatives.

Preferred Requirements

• 2-4 years of experience in digital marketing, communications, or related
• Bachelor's degree in marketing, communications, journalism, or related field
• Basic understanding of marketing and how different channels play a role, including but not limited to: fundraising strategies, content marketing, PPC, paid promotional placements, social media, and email
• Experience with visual and brand design platforms (Adobe preferred)
• Familiarity with CRM and email platforms (HubSpot and Mailchimp preferred)
• Extremely detail-oriented with an eye for typos, grammar, and inconsistencies
• Strong communication skills (both verbal and written), ability to collaborate with a variety of stakeholders across functions
• Strong organizational, time, and project management skills
• Flexible and able to adapt to constant change; self-driven and motivated
• Unafraid to suggest creative new ideas and receptive to feedback and coaching
• Mission-driven mindset in alignment with Arete's vision and impact

Structure and Focus

Being that this job is 100% remote, this role offers tremendous freedom and flexibility. In that same spirit, this person needs to be driven and disciplined and must have the intuition and ability to set their own schedules, as well as focus on and finish important tasks in a timely and professional manner, to be successful.

Examples of Measurements of Success

• Successful execution of marketing campaigns

• Increased social media communications/engagement

• Effective organization of marketing assets with an eye for growth

Our Culture

Arete Scholars consists of a group of high-functioning team members, who are passionate about empowering marginalized children with lifechanging opportunities and resources to help them realize their greatest potential and reach for their dreams. We strive to be positive, creative, selfless, and solution-minded individuals.

Our Values

Excellence in Action - We pursue excellence in everything we do. We endeavor to live virtuous and courageous lives and to inspire virtue, courage, and excellence in others.

Humble Service to Others - We are here to serve, and we carry out our service with joy and humility. We treat our stakeholders with the highest level of respect, care, and professionalism.

Families First - Our greatest priority will always be families. Whether it's the families we support, our Arete work family, or each team member's family, we always act with integrity and authenticity, recognizing the dignity and humanity in every person.

Ten Hallmarks of an Arete Scholars Team Member

1. A person of the utmost integrity and character
2. A person who respects and recognizes the dignity in every person
3. A person who is mission-driven and desires to have a positive impact on their community and the world
4. A person who is driven, dependable, and accountable
5. A person who seeks first to serve and to listen, rather than be served or to be heard
6. A person of joy and positivity
7. A person who loves challenges
8. A person who is a problem solver and doer
9. A person who never stops learning and growing
10. A person who isn't afraid to take risks and fail

JOIN TEAM ARETE

Workplace Environment

This position operates in a hybrid environment and will be based in either Georgia or Louisiana, and routinely requires one-on-one engagement with external stakeholders, such as families, school leaders, and community partners. The majority of time will be spent engaging and meeting with the key stakeholders in Georgia and Louisiana.

Equal Opportunity Employer

We are an equal opportunity employer. Applications are considered for positions without regard to veteran status, uniformed service member status, race, color, religion, sex, sexual orientation, physical or mental disability, genetic information, or any other category protected by applicable federal, state, or local laws.

To Apply

To apply, please email a resume and cover letter to Jason Roberts

Public link

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