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10/03/2024 | Press release | Distributed by Public on 10/03/2024 12:47

Steve Aoki, Dim Mak, and SoundCloud Launch #AOKIChallenge to Discover Emerging Music Producers

New York NY - October 3, 2024- Today, 2X GRAMMY-nominated artist Steve Aoki, in partnership with his renowned label Dim Mak Records and artist-first platform SoundCloud, is excited to announce the #AOKIChallenge. This initiative invites SoundCloud's creator community to upload their original tracks using the hashtag #AOKIChallenge for a chance to have their music selected and released as an official single on Dim Mak Records. Submission link HERE.

The initiative provides emerging producers with a unique platform to showcase their talent and gain exposure through one of the most influential independent record labels in the world. Steve Aoki and his Dim Mak team will personally review all submissions and select one track that best aligns with the label's cutting-edge sound. The winning track will be released as an official Dim Mak single and debut exclusively on SoundCloud.

Key Dates for the #AOKIChallenge:

  • October 3: #AOKIChallenge opens for submissions.
  • October 29: Final submission deadline. Aspiring producers are encouraged to submit their original tracks before this date to be considered.

During the first week of December, Steve Aoki will participate in a special recording of SoundCloud's Sound Adviceprogram. This episode will recap the #AOKIChallenge, highlight Dim Mak's commitment to discovering new talent, and promote the chosen artist's work.

"SoundCloud has always been at the forefront of discovering and supporting emerging artists," Steve Aoki shares. "Through the #AOKIChallenge, we're excited to provide a platform for producers to share their music with the world, and I can't wait to see what the SoundCloud community brings to the table."

About SoundCloud:

Founded in 2007, SoundCloud is an artist-first platform that empowers creators to build and grow their careers through cutting-edge tools, services, and resources. With over 400 million tracks from 40 million artists, SoundCloud continues to be a leading destination for music discovery and fan engagement.

About Steve Aoki:

Counting nearly 3 billion music streams to his name, Steve Aoki is a true visionary. Billboard described the 2x-GRAMMY-nominated music producer, artist, fashion designer, entrepreneur, NFT futurist, and Dim Mak Records founder as "one of the most in-demand entertainers in the world." A Guinness World Record holder for the "Most Traveled Musician in a Single Calendar Year," Aoki has performed at nearly every top festival around the world, including Coachella, Ultra Music Festival, Lollapalooza, Fuji Rock Festival, Tomorrowland, and Electric Daisy Carnival. Aoki also graced recent covers of Entrepreneur Magazine, Success Magazine, Electronic Musician, and Adweek as their "Visionary of the Year."

As a globally successful cross-genre solo artist, Aoki has collaborated with an impressive list of varied artists, including BTS, Maluma, Snoop Dogg, Linkin Park, blink-182, One Direction's Louis Tomlinson, Machine Gun Kelly, Lil Uzi Vert, 2 Chainz and Daddy Yankee, on top of having released three Platinum singles, six Gold singles, and over ten Top 10 radio records.

Aoki approaches each new endeavor with the same sense of dedication he's put into his past achievements, including the Grammy-nominated Netflix documentary I'll Sleep When I'm Dead (2016) and his memoir BLUE: The Color of Noise (2019). In 2012, he also founded THE AOKI FOUNDATION to support organizations in brain science and its research. His influential record label Dim Mak, which celebrated its 25th anniversary in 2021, is known for being a launching pad for the careers of prominent acts like Bloc Party, The Chainsmokers, Bloody Beetroots, The Kills, Zedd, and Diplo.

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