WHAT THE DATA SAY: 78% see growing interest in trade jobs among young people

TRADE JOBS VERSUS COLLEGE:

Blue-collar career paths are the latest workforce trend being embraced by Gen Z, according to a new Harris Poll study with Credit Karma.

• 45% of Americans don't see the value in a four year college degree, rising to 52% for Gen Z.
• 78% say they've noticed a recent growing interest from young adults in pursuing trade careers.
• 23% who do not currently have a trade job say they plan to get into the profession - jumping to 50% for Gen Z and 42% for Millennials.
• The top factor influencing a trade career is work-life balance (43%), followed by job security and job availability (42%).
• Social media is playing a role: 10% of trade workers say seeing skilled-trade workers on social media influenced their decision to pursue a trade career.
• 1 in 10 say seeing stories on social media from people with corporate jobs who are struggling to make ends meet affected their decision.
• 61% believe a college degree will result in a well-paying job, yet 22% of those who went to a 4-year college are not making as much money as they thought they would.

NOT READY FOR RETIEMENT:

• 40% of Boomers are already retired, and more will leave the workforce this year than any year prior.
• Only 21% of the U.S. middle class are "very confident" in their ability to retire or maintain a comfortable lifestyle throughout their retirement.
• 40% worry they will outlive their savings and investments.
• 39% fear Social Security will be reduced or cease to exist in the future.
• These worries are casting doubt on Americans' top retirement dreams, including: traveling (67%), spending more time with family and friends (58%), pursuing hobbies (51%), doing volunteer work (23%) and taking care of grandchildren (20%).

HONESTY IS THE BEST BOSS:

Honesty is one of the most prized traits of an effective manager, based on our Harris Poll survey with Express Employment Professionals.

• A third of employed Americans say they are working for a toxic boss.
• 92% of job seekers want honesty from new managers.
• 82% would be more loyal to their company if they could be candid with their manager.
• 69% want to feel comfortable discussing personal issues with managers if they affect work.
• 45% say there are fewer conflicts/disagreements, more accountability (45%) and employee turnover decreases (43%) when employees can be honest.

STREAMING VERSUS MOVIE THEATERS:

Most streaming consumers still go to the movies, yet they need the promise of unique experiences to motivate them, according to new data from Roku and Stagwell's National Research Group.

• 61% of streaming viewers say they have been to at least two movies in theaters during the past six months.
• 61% of moviegoing streamers said they would be equally interested in watching the release on the big screen or seeing it at home.
• 50% say some movies have to be seen on the big screen, such as Barbie and Oppenheimer.
• 46% go to the theater to watch a movie as a night out with friends, family or on a date.
• 43% prefer going to the theater because the visual and audio quality.
• However, when it comes to costs, 62% say streaming is cheaper, 45% say it's easier to watch at home, 59% like watching on their own schedule (59%), and 45% like the ability to pause and rewind at will.

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