08/29/2024 | Press release | Distributed by Public on 08/29/2024 08:40
Season two debuted as #1 title in both reach and streaming hours on The Roku Channel
● Following its debut as the #1 on-demand title on The Roku Channel during season two's opening weekend*, tentpole Roku Original series "Honest Renovations" is coming back for a third season, Roku, Inc. announced. The series stars and is executive produced by Jessica Alba, actress and founder of The Honest Company, and Lizzy Mathis, host and founder of The Cool Mom Co.
● 3 Arts Entertainment, MGM Television, Summit House Entertainment, and Rahmath Productions will return to produce the series. Dunia McNeily, Oly Obst, Lucilla D'Agostino, and Jordana Starr will also serve as executive producers.
QUOTES
Brian Tannenbaum, Head of Originals, Roku Media: "We are proud to have partnered with Jessica, Lizzy, and the entire production team on 'Honest Renovations' for the past two seasons. Our streamers love Jessica and Lizzy's compassionate, relatable nature while they transform the homes of these remarkable families. We look forward to spreading the series' life-changing impact to more families in season three."
Jessica Alba and Lizzy Mathis, stars and executive producers: "As parents, friends, and business partners, we have loved sharing the stories of these incredible families we have worked with to transform their homes in a hands-on way. We are thrilled to continue that work with The Roku Channel for a third season."
BACKGROUND
● As working mothers and entrepreneurs, Jessica Alba and Lizzy Mathis are all too familiar with the challenges and pressures of parenting. Bringing a bold twist to the home improvement genre, "Honest Renovations" follows Alba and Mathis as they help families complete the home renovations of their dreams, while confronting parenting issues through candid conversations.
● Roku previously announced plans to bring audiences a new holiday-themed special called "Honest Renovations: A Holiday Makeover" for 2024. The special will debut this holiday season and follow Alba and Mathis as they meet the Pauls, a family of 10, and help transform their home just in time for their annual holiday party.
● Season one of "Honest Renovations" first debuted on The Roku Channel in August 2023. The series was the #1 on-demand title on The Roku Channel during its opening weekend.**
● The series is overseen by Olivia LaRoche, Head of Alternative Originals, on behalf of Roku Originals.
*#1 by reach and streaming hour engagement. Opening weekend for "Honest Renovations" season two defined as Friday, August 23-Sunday, August 25, 2024.
**#1 by reach and streaming hour engagement. Opening weekend for "Honest Renovations" season one defined as August 18-20, 2023.
About The Roku Channel
Launched in 2017, The Roku Channel is the home of free and premium entertainment on the Roku platform. In Q4 2021, The Roku Channel reached U.S. households with an estimated 80 million people. The Roku Channel was a top five channel on the Roku platform in the U.S. by active account reach in Q3 and Q4 2021. Today, The Roku Channel features a diverse lineup of more than 80,000 free movies and programs and over 275 free live linear television channels in the U.S. It licenses and distributes content from more than 250 partners. In addition to Roku devices, The Roku Channel is available on Web, iOS and Android devices, Amazon Fire TV and select Samsung TVs and can be accessed internationally in the U.S., Canada and the U.K.
U.S. Media Contact
Roku, Inc.
Sophia Economou