Love's Travel Stops & Country Stores Inc.
07/12/2024 | Press release | Archived content
Love’s completes updates to location in Rolla, Missouri
Strategic Remodel Initiative continues to prioritize an upgraded customer experience
OKLAHOMA CITY, July 19, 2024 - Love's Travel Stops is excited to announce the completion of renovations at a Love's in Rolla, Missouri, located off Interstate-44 at Exit 189. The location is open 24/7 and now offers a more modern design for customers, including an updated sales floor, bathrooms and showers, restaurant lobby and a newly painted interior and exterior design.
As part of Love's Strategic Remodel Initiative, Love's has remained committed to investing more than a $1 billion in remodeling efforts for current locations, prioritizing a first-class experience for customers. These locations remain open during the process and receive updates to amenities and services based on foot traffic, sales and the store's age. Over the next four years, 200 Love's locations will be enhanced through this initiative.
About Love's
Love's has been fueling customers' journeys since 1964. Innovation and perseverance continue to lead the way for the family-owned and -operated business headquartered in Oklahoma City with nearly 40,000 team members in North America and Europe. The company's core business is travel stops and convenience stores with 646 locations in 42 states. Love's continues its commitment to offer products and services that provide value for professional drivers, fleets, four-wheel customers, RVers, alternative fuel and wholesale fuel customers. Giving back to communities Love's serves and maintaining an inclusive and diverse workplace are hallmarks of the company's award-winning culture. To find out more about Love's, follow us on social or apply for a job, click here.