Tiffin University

09/13/2024 | News release | Distributed by Public on 09/13/2024 07:35

MVP Interactive CEO James Giglio to Speak at Tiffin University on Augmented and Virtual Reality

James Giglio, Founder and CEO of MVP Interactive, will deliver a presentation at Tiffin University Tuesday, September 17, from 12:30 to 1:30 p.m. in Chisholm Auditorium. This event, open to the public, will provide insights into augmented, virtual and extended reality along with more immersive technology his company employs to drive fan engagement and brand awareness in sports and events.

Giglio, who is in Ohio to launch brand activations for the NHL Columbus Blue Jackets, will share his expertise on how MVP Interactive uses technology to revolutionize the sports and events industry. His visit also supports an innovative sports marketing contest featuring student groups in several TU business courses competing to create the best immersive fan experience featuring a potential brand sponsor for the MLS Columbus Crew.

MVP Interactive is a creative technology company specializing in designing and producing immersive consumer experiences for the world's largest brands. With extensive experience collaborating with major sports leagues including the NBA, NFL, NHL, MLB and the U.S. Open, Giglio has been at the forefront of integrating immersive technology into sports marketing. His 2023 book, "Beyond the Jumbotron", is used in the university's sports management curriculum.

For more information about James Giglio's work and his contributions to the field, please visit jamesgiglio.com.

Questions about the event should be directed to Dr. Bonnie Tiell at [email protected].