A.M. Best Company

15/08/2024 | Press release | Distributed by Public on 15/08/2024 19:17

Playback and Transcript Now Available for AM Best/IMCA’s Webinar on How AI Is Revolutionizing Insurance Marketing

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AUGUST 15, 2024 08:15 AM (EDT)

Playback and Transcript Now Available for AM Best/IMCA's Webinar on How AI Is Revolutionizing Insurance Marketing

CONTACTS:

Lee McDonald
Senior Vice President, Publication & News Services
+1 908 882 2102
[email protected]

FOR IMMEDIATE RELEASE

OLDWICK - AUGUST 15, 2024 08:15 AM (EDT)
Video playback and a transcript are now available for AM Best's joint webinar with the Insurance Marketing & Communications Association (IMCA) CMO Council about the impact of artificial intelligence (AI) on marketing. Access them here.

In this recent interactive panel discussion, marketing experts talked about:


  • Their use of artificial intelligence in their jobs and organizations

  • Where AI fits into marketing workflows

  • How the various platforms meet their needs

Panelists include:


  • Kasey Connors, vice president, marketing operations, Trusted Choice;

  • Mitch Dunford, chief marketing officer, Risk & Insurance Education Alliance;

  • Anne Ellis, vice president, marketing, Crum & Forster;

  • Dave Evans, senior associate, Aartrijk, and IMCA CMO Council member; and

  • Lori Chordas, senior associate editor, AM Best.

Visit our information page to learn more about AM Best's webinars.

AM Best is a global credit rating agency, news publisher and data analytics provider specializing in the insurance industry. Headquartered in the United States, the company does business in over 100 countries with regional offices in London, Amsterdam, Dubai, Hong Kong, Singapore and Mexico City.