07/17/2024 | Press release | Distributed by Public on 07/17/2024 12:12
#SHIPPED is back, and what a time to achieve new growth for your business.
#SHIPPED is our quarterly series where we share the latest product updates that help accelerate your business and fuel your growth strategy.
This quarter holds a focus on the campaigns our AI engine supports, MAX plugin and format expansions, brand safety, and more.
Without further ado, let's dive into what's #SHIPPED..
Platform | Feature | Benefits |
MAX |
SDK bidders Update: New bidders: Moloco and Unity Ads |
Increased auction density and inventory competition. |
MAX |
Support Hub Update: Refreshed UI |
Troubleshoot issues and learn monetization best practices. |
MAX |
Ad Review Update: Native ad support in Ad Review expanded to AdMob |
Ensure brand-safe native ads for more ad networks. |
MAX |
Ad Review Update: Banner ad support in Ad Review expanded to ironSource |
Ensure brand-safe banner ads for more ad networks. |
MAX |
Mediation Debugger Update: Can now be used to test Direct Sold ads |
Seamlessly test live Direct Sold ads. |
AppDiscovery |
Geo Targeting Update: AppDiscovery campaigns now support state targeting |
Ensure ads show up where intended and comply with state-level regulations. |
Platform | Feature | Benefits |
AppDiscovery |
CTV Advertising Update: Powered by our AI advertising engine |
Closely achieve ROAS goals with campaigns that accurately target high-quality users and optimize automatically. |
MAX |
Game Engine Support Update: Defold Plugin |
Increased options for how to develop apps. Other engines supported by MAX include Unreal, Godot, React, Native, Flutter, and Cordova. |
MAX |
Ad Review Update: MREC support in Ad Review expanded to Mintegral and DT Exchange |
Ensure brand-safe MREC ads for more ad networks. |
AppDiscovery & MAX |
Resource Center Update: Accessible from AppLovin dashboard |
Access product and industry content from the AppLovin dashboard nav under the "Resources" tab. |