3 Trending Now updates to help you keep up with the latest trends

A cutting-edge trend forecasting engine is behind our upgraded Trending Now tool. It detects 10 times as many emerging trends as before and refreshes every 10 minutes on average, so you see the latest upward Search swings right as they take off.

We've also redesigned Trending Now so you get the most valuable context front and center in your results. Now, you'll see a breakdown of the trend including when it emerged, how long it's been trending and related news articles. You'll also see a graph of its Search interest over time. You can even compare multiple trends and easily export their data for a closer look.

This tool is now available in 125 countries, and in 40 of those, you can not only see what's trending in the country as a whole, but also dive deeper in specific regions.