Pelican Products and Toyota Motors Forge Exclusive Partnership, Introduces Toyota Coolers as Genuine Parts

Torrance, CA -

Pelican Products, Inc., a global leader in rugged, mission-critical protective cases, coolers, outdoor accessories, and temperature-controlled packaging, is proud to announce our collaboration with Toyota Motors through the award of the Cargo Management Cooler Program. This program introduces a custom Pelican™ 50QT Cooler, featuring Toyota-branded decals and a topographic map graphic reflecting Toyota's West Coast, Central Texas headquarters, and East Coast facilities.

With this partnership, Pelican Products introduces Toyota Coolers as an official Toyota Genuine Part, delivering an unmatched combination of durability, innovation, and reliability for Toyota customers. Available in White, Tan, and Cement colorways, the Toyota 50QT Elite coolers will be manufactured at our South Deerfield facility and will provide the unmatched quality that Pelican™ products have become known for.

Toyota will offer customers flexibility and convenience with the ability to get the cooler as a port or dealer-installed option. Additionally, customers can customize their vehicles with dealer-installed accessories. Exclusively available through Toyota dealerships, this distribution strategy ensures customers receive genuine, high-quality accessories, aligning with Toyota's dedication to quality and reliability.

This collaboration showcases Pelican's success in the Toyota accessory portfolio since 2023, highlighting the seamless integration of cargo and cooler products. Together, Pelican and Toyota Motors are committed to delivering high-quality, innovative accessories to enhance the overall driving experience for Toyota customers.