Inbound Tourism May 2024

Headline Text

Some 622,300 foreign residents completed their visits to Ireland in May 2024, an increase of 8.5% compared with May 2023. These visitors had spent 4.5 million nights in Ireland, a decrease of -0.3% compared with the same month in 2023. The visitors' average length of stay was 7.2 nights, down 0.6 nights from May 2023. The visitors expended €810.6 million on their trips, an increase of 29.0% compared with May 2023. The average cost of their trips in May 2024 was €1,303, whereas their average cost 12 months previously was €1,096.

Departing Passenger Categories

In total, 2,057,800 passengers departed Ireland on overseas routes in May 2024, an increase of 8.4% compared with May 2023. The majority of departing passengers (61.0%) were Irish residents heading outbound for tourism or other purposes. A further 8.8% were same day visitors, comprising Northern Ireland residents heading outbound via an airport or seaport in the Republic of Ireland (3.3%), foreign resident transfer passengers (4.6%), or other foreign resident same day visitors (0.9%). Some 30.2% of the departing passengers were foreign resident overnight visitors, constituting 622,300 visitors in total. The remainder of this release focuses exclusively on the characteristics and activities of these foreign resident overnight visitors (referred to simply as foreign visitors).

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Detailed Residency

Of the 622,300 foreign visitors who departed Ireland on overseas routes in May 2024, the highest proportion (34.9%) was from Great Britain, accounting for 217,200 of the visitors in total. The second highest proportion (20.1%) was from the United States, accounting for 125,400 visitors. The third highest proportion (7.4%) came from Germany comprising a further 46,300 visitors. This visitor profile remains largely unchanged from May 2023 when 34.8% of the visitors were from Great Britain, 18.4% from the United States, and 7.7% from Germany.

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Nights in Ireland

Foreign visitors who departed Ireland on overseas routes in May 2024 spent a total of 4,462,100 nights in the country. Broken down by residency, Other Europe visitors spent more nights in the country than any other residency group, accounting for 1,669,100 (37.4%) of the nights. The next most important visitor group, in terms of nights spent, was the United States and Canada, making up 1,248,800 (28.0%) of the total nights. Visitors from Great Britain were third most important, accounting for a further 1,041,300 (23.3%) of the nights. Other visitors made up 502,800 (11.3%) of the nights. Compared with May 2023, the total visitor nights in the country remains largely the same (decreasing by just 0.3%). However, the average length of stay decreased significantly, from 7.8 nights in May 2023 to 7.2 nights in May 2024.

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Reason for Visit

Among the 622,300 foreign visitors departing Ireland on overseas routes in May 2024, more had come to holiday than for any other reason. Some 280,400 (45.1%) had holiday or leisure as the main reason for their trip. The next most likely reason was to visit family or friends, with 182,000 (29.2%) of the visitors coming for this purpose. A further 95,200 (15.3%) of the visitors had come for business or work-related reasons. This differed significantly from May 2023 when 39.7% had come for holidays, 35.8% to visit family or friends, and 12.9% for business or work.

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Accommodation

Among the 622,300 foreign visitors who departed Ireland on overseas routes in May 2024, some 311,900 (50.1%) stayed in a hotel. Another 204,700 (32.9%) of the visitors had used family or own property as their main accommodation type. A further 35,300 (5.7%) of the visitors used guest house/bed & breakfast as their main accommodation type, while 28,400 (4.6%) of the foreign visitors used rented/self-catering as their main accommodation type. By way of comparison, in May 2023 some 234,000 visitors stayed in a hotel, 241,700 in their own property or the property of family or friends and 31,200 stayed in rented/self-catering accommodation types.

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Expenditure

Foreign visitors to Ireland who departed Ireland on overseas routes in May 2024 spent a total of €810.6 million on their trips (an increase of 29.0% compared with May 2023).

Broken down by expense category, the costliest subheading was day-to-day spending (incidental expenditures incurred during their visit such as eating out, entrance fees, public transport, etc, but excluding accommodation), amounting to €299.0 million (36.9% of the total expenditure). The next costliest subheading was accommodation at €272.1 million (33.6% of the total). Fares cost a further €207.7 million (25.6% of the total). Lastly, prepayments (items paid in advance, such as car hire, pre-booked tickets, etc.) comprised just €31.8 million (3.9% of the total).

Overall, in May 2024 the typical foreign visitor spent €1,303 on their trip to Ireland, breaking down as €334 on their fare, €51 on prepayments, €437 on accommodation, and €480 on day-to-day expenses. In May 2023 the comparable mean expenditure on these items was €263, €31, €388, and €414 respectively.

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