Spotify Rolls Out New TikTok and Instagram Integrations That Make Sharing and Saving Easier Than Ever

Music, podcasts, and audiobooks are all around us, including right on our social media feeds. That's why, beginning today, we're showcasing ways you can share and discover the music you love via integrations that connect Spotify with TikTok and Instagram.

Share your favorite content to TikTok

Beginning today, Spotify users can share their favorite music, podcasts, and audiobooks directly from Spotify to TikTok. With this new integration, we're giving listeners two ways to do that:

• Users can post to the TikTok Feed (FYP or Stories) by sharing tracks, albums, playlists, podcasts, or audiobooks using TikTok's popular green screen feature or Photo Mode.
• DMs via TikTok Messages allow users to send friends their favorite Spotify music, podcasts and audiobooks.

Users can access the music, podcasts, and audiobooks shared on TikTok by simply tapping the link to go directly to Spotify, allowing users to easily discover new favorites.

Here's how it works:

• When listening to your favorite music, podcast, or audiobook, tap "…" and hit "Share"-or, when in Now Playing view, you can tap the share icon in the bottom-right corner.
• You can then share to DMs via TikTok Messages or TikTok directly to FYP and Stories.

This new feature complements our existing TikTok integration that allows users to easily save songsdirectly to Spotify from TikTok, and we're excited to bring it to users across the globe on iOS and Android.

Save your favorite songs to Spotify directly from Instagram

Spotify users can also now save songs to Spotify from Instagram with one simple tap. We're always looking for new ways to create a deeper connection between artists and fans, and with this Instagram integration, we're making it easier than ever for users to discover artists and tracks they'll love.

Here's how it works:

• Make sure your Spotify and Instagram apps are updated.
• When scrolling through Instagram, tap on the song you like, and it will take you to the song's audio page on Instagram. Tap the "Add" button to link your account (only needed the first time), and then the song is saved directly to Spotify.
• You'll find your newly saved tracks in your Liked Songs playlist in Your Library on Spotify.
• Spotify and Instagram users on Android and iOS can access this experience.

We know our listeners crave a seamless listening experience across all of their devices, platforms, and apps, and our ambition is to be accessible everywhere our listeners are. This expands on our existing Save feature with TikTok, along with other social sharingintegrations across Meta, Snapchat, X, TikTok, and more.

Going forward, we'll continue to introduce new features and integrations that connect artists and creators with millions of fans across the globe, so stay tuned.