The Attendee Advantage of Jack Henry™ Connect 2024

You may assume those outside your technology or innovation departments - especially those in marketing - don't have a ton to gain from attending Jack Henry Connect.

Let me assure you … there are substantial learning and development opportunities at the conference for everyone!

An Exclusive Affair

Working in the financial services industry as both a marketing specialist and graphic designer, I discovered that marketing teams interact with every department within the financial institution. They also play a crucial role in helping accountholders access the financial services they need. Through my collaborations with the Lending and IT teams, I learned about an interesting event called the Symitar® Educational Conference (SEC), now known as Jack Henry Connect.

Even back then, I heard the conference was not only fun but also an essential opportunity to learn about the technology our credit unions would rely on in the future. Naturally, I was eager to find out how to get an invitation …

Good Things Come to Those Who Wait

Fast forward 12 years, and now I'm a part of the Jack Henry Marketing team. What's more … I was invited to participate in Jack Henry Connect 2023 in Indianapolis, and the timing could not have been better!

The conference, which brought banks and credit unions together under one roof the previous year, was even bigger and more impressive in its second year. Every moment was packed with engaging content and activities. The agenda was stacked with sessions covering a wide range of topics from technology and IT to industry updates and trends.

I had the chance to attend various sessions and meet hundreds of professionals from financial institutions nationwide. It was evident the conference offers exceptional opportunities for learning and growth for financial institutions - and nearly everyone working for a bank or credit union.

From roundtables to tech halls, main stage sessions, and more, the opportunity to network and forge valuable connections is available everywhere. In 2023, I got to kick a field goal and throw a football around the field of Lucas Oil Stadium and attend a big party at Indianapolis Motor Speedway.

Can't-Miss Sessions This Year

Now that Jack Henry Connect 2024 is right around the corner, here are five sessions I'm looking forward to the most:

1. Voice of the Consumer: 2024 Strategy Benchmark Reveals Strategic Priorities and Opportunities
   Our annual study is a treasure trove of data and insights from the most trusted sources and experts in the industry. In this session, you'll unlock key findings from the 2024 Jack Henry Strategy Benchmark and data from our recent sponsored survey with Bank Director. You'll also gain valuable insights into the biggest factors impacting your growth strategies, accountholder stickiness, and the financial health of your key audiences along with the latest market, technology, consumer, and business financial trends.
2. The Psychology of Money: Understanding Consumer Emotions and Banking Needs
   The intricate relationship between money, emotions, and consumer behavior is important to understand. This session will explore the emotions money triggers in consumers and examine the evolving needs of consumers from their financial institutions - like convenience, trust, personalization, and financial literacy. Discover how to tailor your services effectively and better serve your accountholders' emotional and practical needs.
3. Creating Efficiencies Through Journey Mapping
   Mapping the accountholder journey offers several benefits, including identifying pain points, enhancing accountholder satisfaction, improving retention, increasing efficiency, and driving innovation. This session will teach you how to effectively map your accountholder journey, identify areas for improvement, and elevate your financial institution with a thorough cost-benefit analysis.
4. How to Avoid Falling Victim to Pig Butchering and Other Scams
   Pig butchering scams impact people from all walks of life. With victims ranging from ordinary citizens to bank CEOs, these sophisticated and deceptive fraudsters have scammed people out of massive amounts of money - resulting in severe financial and emotional stress. Join this session to learn about the intricate methods scammers use to groom victims before plundering their accounts. You'll walk away with actionable insights and strategies to safeguard both your financial institution and your accountholders.
5. Closing Keynote from Shaun Boothe
   Shaun Boothe captured my attention with his unique blend of music and motivational storytelling. An award-winning hip-hop artist and world-renowned speaker, Booth is known for his Unauthorized Biography Series - a critically acclaimed musical project that celebrates influential cultural icons in a distinctive way. His passion for motivating others through his work has led him to become a successful, sought-after motivational speaker and performer - inspiring others to achieve their own greatness.

Most Anticipated Sessions Everyone Will Be Talking About

You'll have the chance to explore Jack Henry's ever-evolving platform and discover how your financial institution can leverage cutting-edge technology in a competitive landscape. During these immersive sessions, you can get an exclusive preview of the new Jack Henry Platform^TM components and ask your top questions.

Sessions will highlight:

• Why it matters to your financial institution and your accountholders.
• How the Jack Henry Platform layers into existing backends, and where we are headed to deliver functionality.

The 2024 Jack Henry Connect conference is scheduled for October 7 - 10 at the Phoenix Convention Center in Phoenix, AZ.

Secure your spotand explore this year's power-packed agendato help you reach your goals!

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