08/28/2024 | News release | Distributed by Public on 08/27/2024 20:27
To control capacity, influence market share and allocate margin, mortgage pricing strategy is integral to any successful lending operation. The market-average approach may seem like a good starting point because it can be a useful barometer of general pricing temperament. But ultimately it can prove insufficient because outliers can influence it as can the equal weighting applied to lenders of varying size and scope.