TiVo’s Amazing Return to Cannes Lions 2024!

It was another exciting year for TiVo at Cannes Lions 2024!

Every year in June, the festival brings together the creative and ad-tech community from around the world for a week in Cannes, France - to learn, network, explore and celebrate creativity in advertising and communications. This year is it was beyond everyone's expectations as the festival coincided with Olympic Torch Relay that was carried down the famed Boulevard de la Croisette by stars including Halle Berry.

THE POWER OF CONNECTED ENTERTAINMENT

Over the course of 4 days in Cannes the TiVo team hosted many productive partner and customer meetings as well as media briefings discussing our recent developments and showcasing the power of connected entertainment through our extraordinary solutions that make it easy for people to find, watch and enjoy what they love in one integrated and extraordinary experience.

These included:

• TiVo OS ™️: our independent TV Operating System powering Smart TV OEM brands that delivers completely scalable recurring revenue for all our partnerships and allows OEMs to brand the experience, retain customer ownership and participate in the long-term monetisation.
• DTS AutoStage™️ Video Service Powered by TiVo™️: our award-winning video platform inside the vehicle that delivers an intuitive, personalised viewing experience, bringing in free, binge-worthy premium content from global and regional providers.
• TiVo Xtend ™️ CTV: our device-agnostic representative Linear TV Viewership Data for Targeted CTV Campaign to help marketers achieve incremental reach and frequency beyond broadcast and cable.
• TiVo One: our new cross screen ad solution that empowers advertisers to engage in revenue-sharing opportunities and reach viewers on every screen - at home, in the car, and on the go.

VIDEO EXPERIENCE ON THE ROAD

This time our customers and partners could experience for themselves our award-winning DTS AutoStage™️ Video Service Powered by TiVo™️ platform inside new BMW i7. The car equipped with our latest technologies including an intuitive, personalised viewing experience, with free, binge-worthy premium content from global and regional providers was really magnificent!

THE MEDIA LEADER PODCAST

Hear from Chris Kleinschmidt our VP Advertising at TiVo as he dives into the exciting world of Cannes Lions and TiVo's recent deployments here:

Discover TiVo at Cannes Lions here:

Thank you to everyone we got chance to meet in Cannes and we are already looking forward to sharing a toast with a glass of Rose next year!

Stay connected and get in touch with us at [email protected].

Public link

Please use the above public link if you want to share this noodl on another website.