‘Streamers Must Leverage Their Tech Capabilities to Provide Experiences Traditional Broadcasters Can’t Match’

Media MentionsThursday, October 3, 2024

'Streamers Must Leverage Their Tech Capabilities to Provide Experiences Traditional Broadcasters Can't Match'

John Lambros, Co-Head of Houlihan Lokey's U.S. Technology Group and Head of Digital Media and Entertainment, spoke with City A.M. about how Big Tech is disrupting the live sports streaming market, an area long dominated by traditional broadcasters. He highlighted how tech giants like Amazon and Netflix are rapidly challenging the status quo with innovative approaches to content delivery.

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