11/04/2024 | Press release | Distributed by Public on 11/04/2024 10:28
NEW YORK - NOVEMBER 4, 2024 -Ogilvy rounds out an impressive year with an unprecedented triumph at the 2024 London International Awards (LIA), securing the coveted Global Network of the Year title for the fourth consecutive year along with a host of other top honors including:
This extraordinary achievement underscores the depth and breadth of Ogilvy's creative excellence across its global network as well as the momentum of Ogilvy PR and Ogilvy New York. The network's performance included a total of 134 awards: 5 Grand Prix, 37 Gold, 44 Silver, 49 Bronze, and 50 Finalists with 27 Ogilvy offices recognized around the world.
The groundbreaking "Michael CeraVe" campaign, spearheaded by Ogilvy PR, was instrumental in this success, demonstrating the power and impact of earned-first creativity with three Grands spanning the Creativity in PR, Health & Wellness, and Integration categories while also winning 9 Golds. DAVID Madrid and Ogilvy Taiwan also both earned Grands for their work. In Pharma & Medical, Ogilvy Taiwan's "The Life Bureau" narrative series for MSD won Grand, while DAVID Madrid's "Meet Marina Prieto"for JCDecaux did so in the Poster category.
Liz Taylor, Ogilvy's Global Chief Creative Officer, said: "What a way to close out what was a wonderful year for Ogilvy. We're proud that, together, these wins span a diverse set of categories and executions, showcasing the strength of our global network, our capabilities, and ability to drive impact for our clients in unique and meaningful ways. We are immensely proud of our teams who contributed to this collective success, and we're so thankful for our clients for their continued belief in the power of creativity. And we'd love to extend a special congratulations and gratitude to Ogilvy North America, Ogilvy APAC, Ogilvy PR, Ogilvy New York, VML & Ogilvy Japan and the CeraVe team for their accomplishments. Together, this was a true demonstration of Ogilvy's Borderless Creativity and its ability to drive unique impact for our clients."
This LIA sweep culminates a year of exceptional industry recognition for Ogilvy, further solidifying its position as a creative powerhouse. Ogilvy's accomplishments also helped WPP become Holding Company of the Year.
About Ogilvy
Ogilvy has been creating impact for brands through iconic, culture-changing, value-driving ideas since the company was founded by David Ogilvy 75 years ago. It builds on that rich legacy through Borderless Creativity - innovating at the intersections of its advertising, public relations, relationship design, consulting, and health capabilities with experts collaborating seamlessly across more than 120 offices spanning 90 countries. Ogilvy currently ranksas the #1 global agency network for creative excellence and effectiveness by WARC, signifying its ability to deliver creative solutions that drive unreasonable impact for clients and communities. Ogilvy is a WPP company (NYSE: WPP). For more information, visit Ogilvy.com, and follow us on LinkedIn, X, Instagram, and Facebook.
Media Contacts: David Ford / [email protected]
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