07/30/2024 | News release | Archived content
Home » News & Insights » Don't leave money on the table: How to boost your airline's upgrade revenue today
DON'T LEAVE MONEY ON THE TABLE
In the fast-paced world of air travel, making the most of every revenue opportunity is key. Ancillary revenues-those extra dollars from seat upgrades, baggage fees, and in-flight perks-are more crucial than ever for profitability. As travelers' expectations evolve and technology reshapes the industry, airlines need to stay innovative to keep up.
Enter Sabre Upgrade IQ™, a tool designed to help you tap into new revenue streams while offering passengers a personalized and premium experience.
Extra services like seat upgrades and baggage fees have become big business for airlines. In fact, airlines around the world raked in a whopping $69 billion from ancillary revenues in 2022, according to a report by CarTrawler/IdeaWorksCompany. To stay competitive and capitalize on this growing market, it's essential to leverage cutting-edge tech like Artificial Intelligence (AI) and Machine Learning (ML).
As passenger demand increases, so too do opportunities for additional revenue generation, and we expect to see ancillary revenue as a percentage of overall revenue continuing to increase over the next few years.
Peter O'DonovanDeveloped in partnership with Hopper Technology Solutions, Sabre Upgrade IQ allows travelers to bid for upgrades to higher cabin classes at any point before their trip. Using Sabre Travel AI™ technology, co-created with Google, this intelligent solution provides highly personalized and customizable upgrade offers based on individual travel preferences. These offers can be seamlessly adapted to the look and feel of your airline and are accessible through various customer touchpoints, including your website, mobile app, and call center.
Implementing Upgrade IQ means more than just filling empty premium seats. It's about diversifying your revenue streams and building customer loyalty by offering personalized, premium travel experiences. This innovative solution boosts both your revenue and your passengers' satisfaction.
Seamless Integration: Fits smoothly with your existing airline IT systems and Passenger Service Systems (PSS), making for an easy implementation.
AI-Powered Intelligence:Uses advanced AI and ML to tailor upgrade offers to individual passenger preferences, increasing acceptance rates and engagement.
Dynamic Pricing Optimization: Adjusts upgrade prices in real-time based on seat availability, passenger demand, and market conditions to maximize revenue.
Elevated Customer Experience:Offers targeted, attractive upgrades that enhance the passenger experience, boosting customer loyalty and positive brand perception.
Part of the SabreMosaic platform, Upgrade IQ provides the flexibility and speed your airline needs in today's retail landscape. SabreMosaic's modular, open, and cloud-native design allows you to choose the API-based Offer and Order solutions that best fit your business, creating a custom technical blueprint to transform your operations.
The future of airline travel retailing is here. Airlines that don't adapt risk falling behind. As the industry continues to change, ancillary revenue strategies need to perform while they transform with tactics like increased personalization, advanced data analytics, and seamless digital experiences. Retail Intelligence products, including Upgrade IQ, position your airline at the forefront of these trends, ensuring growth, profitability, and a competitive edge through smart revenue optimization and exceptional customer experiences.
Unlock new revenue streams and enhance your passenger experience today.