Quark Distribution Inc.
09/18/2024 | Press release | Distributed by Public on 09/18/2024 03:02
AI for Structured Authoring: A Game Changer for Subject-Matter Experts Responsible for Imparting Knowledge to Support Enterprise Content Strategies
It's excellent to see global organizations understand the value in adopting today's Component Content Management System (CCMS) software with AI for structured authoring. Results of a recent IDC global survey reveal that organizations struggle with enterprise content processes, notably ensuring documentation complies with internal corporate and external regulatory requirements, which is one of the challenges an AI-powered structured authoring approach to content creation helps address. Let's dig into that in a bit more detail.
A crucial aspect of any effective content management strategy is knowing how content teams work together to produce content and understanding if it aligns with the set goals and objectives of your business. Your subject-matter experts (SMEs) often work individually, creating silos and impacting production processes if they take a static, 'one-off' document approach to the content creation process, which involves multiple users, departments, content types and file types. By deploying a CCMS software solution, it unlocks the PDF approach and replaces it with a structured, modular approach to authoring. This allows SMEs to create reusable content components using their familiar Microsoft Office 365 application, search and find the most accurate, compliance-controlled documentation, and publish to any output instantly and with optimal consumption.
The emergence of AI supercharges the structuring authoring process for your enterprise content writers. AI is certainly a reality but also faced with skepticism by many organizations. The opportunity of AI, however, far outweighs the skepticism, with most organizations evaluating how to best adopt AI to support their most pressing use cases. Our global survey revealed perspectives on the impact of AI on enterprise content strategies, with nearly 90% of respondents believing AI will benefit their content strategy and offer a competitive advantage. Results also show that organizations see AI benefiting the search and find process for content (34%) followed by automating translations (35%) and summary capabilities (34%).
AI for structured authoring offers content teams an enormous advantage to reaching content strategy goals. Adopting AI technologies within your CCMS software allows technical writers to be even more effective when developing and managing highly regulated and complex technical documentation, even long form. Teams can reduce production costs and significantly speed time to market. AI also plays a crucial role in documentation governance by delivering real-time feedback to ensure content components adhere to required corporate policies and external compliance and regulatory standards which vary by industry and by global region.
Additionally, AI leverages natural language processing capabilities to ensure content clarity, readability and relevance to target audiences.
Content plays a direct role in business growth and supports your ability to win in your market. But before your content strategies can benefit from AI, it's important to look at ways to modernize your existing content ecosystem. The modernization process involves understanding the content landscape, including user requirements, data accuracy, and system functionality, and identifying areas where AI can add value to specific use cases. It is only when the right framework is in place that your organization can embrace emerging technologies such as AI for structured authoring and unlock new opportunities, reduce costs, and create a more effective and efficient content strategy to support your business objectives.