TikTok Inc.

09/16/2024 | Press release | Distributed by Public on 09/17/2024 09:15

#1 Billboard Hot 100 Songwriter Amy Allen Takes Center Stage in TikTok’s #BehindTheSong Series

Songwriter behind Sabrina Carpenter's summer anthems "Espresso" and "Please Please Please," and Tate McRae's breakout dance track "Greedy" shares a glimpse into her creative process.

TikTok is thrilled to feature Grammy Award-winning songwriter Amy Allen (@amyallenmusic) as the latest artist featured in its#BehindTheSong series, highlighting one of pop music's most influential creators. Known for her ability to write both catchy and deeply emotional hits, Amy has played a pivotal role in co-writing the sounds of today's biggest songs that have resulted in viral TikTok music trends. FromGreedy, the dance anthem that catapulted Tate McRae to stardom and took over For You feeds with notable dance challenges, to TikTok users soundtracking their favorite summer moments withEspresso, Amy's influence as a co-writer is undeniable. Her work on Sabrina Carpenter's 2024 summer anthems,Espresso andPlease Please Please, further showcases her limitless talent, withPlease Please Please landing at #6 on both the U.S. and GlobalTikTok Songs of the Summer lists. Currently ranked #1 onBillboard's Hot 100 Songwriters chart, Amy Allen continues to prove she's an industry powerhouse by shaping the sound of modern pop music and co-writing alongside today's top talent.

"I got my first guitar when I was nine years old, and back then I had no idea about the incredible songwriters that were behind the songs that made me fall in love with music. All these years and songs later, I'm so excited to be a part of TikTok's Behind the Song campaign to help bring people into the songwriting process and shine a bright light on songwriters and their stories." - Amy Allen (@amyallenmusic)

She's also embraced TikTok as a platform to connect with fans, offering an intimate look into her creative process. A TikTok video released this summer teasing her single even forever from her latest album quickly garnered over 233K views, generating buzz and excitement for the release. Through her candid and relatable posts, Amy keeps connecting with fans and growing her audience.

The #BehindTheSong campaign on TikTok invites songwriters, producers, and artists to share their unique stories and techniques behind their music. Since its launch in April 2023, the hashtag has attracted over 390K creator videos and features celebrated talents such as Fraser T Smith,Kamille,FINNEAS, andNile Rodgers. It's become a go-to destination for music lovers eager to discover the magic behind their favorite tracks, straight from the minds that created them.

As the leading platform for music discovery, TikTok continues to provide innovative ways for artists and songwriters to showcase their work and connect with fans around the globe. The #BehindTheSong series is just one example of how TikTok fosters these relationships, offering both established and emerging artists the chance to share their journey and inspire others.

New to TikTok and want to explore the #BehindTheSong series? Getting involved is easy-download the app for free fromthe Apple App Store, Google Play, orAmazon.