Sphere Entertainment Co.

12/17/2024 | Press release | Distributed by Public on 12/17/2024 11:08

Sphere Entertainment Names Marcus Ellington Executive Vice President, Ad Sales And Sponsorships, Sphere

LAS VEGAS (December 17, 2024) - Sphere Entertainment Co. (NYSE: SPHR) announced today that Marcus Ellington, a strategic leader with extensive experience creating innovative and impactful partnership programs for premier brands, has joined the Company as Executive Vice President, Ad Sales and Sponsorships for Sphere.

In this new role, Mr. Ellington will develop and lead a world-class ad sales and sponsorships organization focused on maximizing revenue, creating growth opportunities, and managing client relations across Sphere's marquee assets, including the Exosphere - the venue's fully programmable LED exterior. As the world's largest LED screen, the Exosphere is seen not only by the millions of visitors annually to Las Vegas, but also is widely recognized globally via social media. As part of his role, Mr. Ellington will drive new brand-centric opportunities for the Exosphere, including those that extend the platform's reach across experiential activations such as drone shows. He will also be responsible for developing broader Sphere-wide marketing partnerships. Mr. Ellington will be based in New York and report to Jennifer Koester, Sphere's President and Chief Operating Officer.

"The Exosphere is more than a landmark on the Las Vegas skyline, it is a first-of-its-kind digital canvas for brands to story tell and connect with their audiences in new ways," said Ms. Koester. "Marcus is an innovative leader with a proven track record of working with premier brands across a range of industries, which will be an asset as we continue evolving how brands can partner with Sphere to create impactful experiences unlike anywhere else."

"Throughout my career I have worked with premier brands to create transformative partnerships at the intersection of technology and entertainment," said Mr. Ellington. "Sphere is an unparalleled platform for brands, and I look forward to working with our team to fully leverage the breadth of opportunities this next-generation medium can offer."

Mr. Ellington is a seasoned sales and business development executive who has 20 years of experience working in media and technology. He joins Sphere from Google, where he held sales and partnership roles of increasing responsibility over more than a decade with the company. In his most recent role as Director of Americas Partnerships Solutions, Mr. Ellington was responsible for strategic partnerships across Google product areas including Ads, YouTube, Cloud, and Android. His experience also includes working on Google's Media and Entertainment Ad Sales team, where he oversaw relationships, deal negotiations, and ad revenue for the company's largest media and entertainment partners. Prior to joining Google, Mr. Ellington worked at Interactive One where he led a business development sales team focused on helping brands reach U.S. multicultural audiences. He began his career at CBS where he developed integrated marketing solutions for brands with some of CBS' most exclusive content such as March Madness, GRAMMYs, and the NFL.

During his career, Mr. Ellington has been recognized with various industry awards, including a Digital Diversity Network Impact Award. He has also served on several boards, including on the Investment Advisory Board of CapitalG, Alphabet's independent growth fund.

Mr. Ellington received a B.A. in Communications from Temple University and is also a graduate of Duke University's Google Global Business Academy.

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