08/21/2024 | Press release | Distributed by Public on 08/21/2024 07:39
Today, Under Armour released a special limited-edition Breakthru 5 "Plum" colorway to celebrate Under Armour basketball athlete Kelsey Plum ahead of her 30th birthday on August 24. The Breakthru 5, the latest iteration of Under Armour's innovative Breakthru basketball line, is tailored to the specific needs and individual expression of female athletes on the basketball court. The sneakers offer female athletes an elevated design, with a synthetic suede overlay offering lightweight stability and enhanced support for the female anatomy and movement patterns. Kelsey has worn the Breakthru 5 throughout this WNBA season, working with the Under Armour team to create several player exclusive (PE) pairs with different themes.
\r\n \r\nThe all-new Breakthru 5 "Plum" will be one of the first PE colorways of Kelsey's that fans can get their hands on. Inspired by both the fruit and Kelsey's last name, the sneakers boast a purple and orange design with "dew" droplets scattered around the shoe to emulate the look of a fresh plum one might find at a farmer's market. The shoes also feature a one-of-a-kind Kelsey Plum fruit sticker to give that authentic fruit feel.
\r\n"}}" id="text-b13d7f7d4b" class="cmp-text">Today, Under Armour released a special limited-edition Breakthru 5 "Plum" colorway to celebrate Under Armour basketball athlete Kelsey Plum ahead of her 30th birthday on August 24. The Breakthru 5, the latest iteration of Under Armour's innovative Breakthru basketball line, is tailored to the specific needs and individual expression of female athletes on the basketball court. The sneakers offer female athletes an elevated design, with a synthetic suede overlay offering lightweight stability and enhanced support for the female anatomy and movement patterns. Kelsey has worn the Breakthru 5 throughout this WNBA season, working with the Under Armour team to create several player exclusive (PE) pairs with different themes.
The all-new Breakthru 5 "Plum" will be one of the first PE colorways of Kelsey's that fans can get their hands on. Inspired by both the fruit and Kelsey's last name, the sneakers boast a purple and orange design with "dew" droplets scattered around the shoe to emulate the look of a fresh plum one might find at a farmer's market. The shoes also feature a one-of-a-kind Kelsey Plum fruit sticker to give that authentic fruit feel.
The Breakthru 5 "Plum"
"This makes me so proud to be a Plum. This collection is so cool and I am excited that fans can finally get in on the action and represent with their own pair of 'Plums'."
-Kelsey Plum, Under Armour Basketball Athlete and Two-Time WNBA Champion
The "Plum" Apparition
In addition to the Breakthru 5 "Plum", Under Armour will also be releasing a limited-edition "Plum" Apparition and t-shirt to compliment the launch, which are only available on UA.com. Fans also have the option to purchase the Breakthru 5 "Plum" through Dick's Sporting Goods and can watch Kelsey debut the sneakers on court tonight against the Minnesota Lynx. Stay tuned for more "Plum" sneaker content by following @UAbasketballon Instagram.
\r\n"}}" id="text-802f8a3c93" class="cmp-text">In addition to the Breakthru 5 "Plum", Under Armour will also be releasing a limited-edition "Plum" Apparition and t-shirt to compliment the launch, which are only available on UA.com. Fans also have the option to purchase the Breakthru 5 "Plum" through Dick's Sporting Goods and can watch Kelsey debut the sneakers on court tonight against the Minnesota Lynx. Stay tuned for more "Plum" sneaker content by following @UAbasketballon Instagram.
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