Albena participated in Ferien tourism fair in Austria

Albena Resort participated in the exhibition for recreation and travelFerien. The event is the largest specialized forum in Austria, gathering in the capital Vienna hoteliers, travel agencies and tour operators, many national and regional destinations from all around the world.

Albena presented to the Austrian public the possibilities for family tourism during the active summer season, the year-round SPA & Wellness programs in the balneological center and the 5-star Flamingo Grand Hotel & SPA, the sports infrastructure attracting football, tennis and golf groups. Emphasis was also placed on the sustainable development of the resort, investments in renewable energy production facilities, farms for growing own fruits, vegetables, Black Angus beef, honey and beverages such as natural juices, white wine and cherry rakia. Given the specifics of the Austrian audience, detailed information was also presented about the cultural and historical wealth of the Northern Black Sea region with Varna's oldest processed gold treasure, the prehistoric settlement mound near Durankulak, Aladzha Monastery and many others. By tradition, every day one of the visitors to the exhibition wins a prize, one of which was provided by Albena - a week's vacation for two.

In addition to the guests, the exhibition was also visited by many local tour operators and travel agencies, who highly rated Albena's tourism product. The participation of the resort is organized together with the Austrian PR and advertising agency PrimCom, with which the complex has a long-term strategic partnership, as well as with the local travel agency Intervega Reisen. Austrian market is among the main ones for the Bulgarian resort and shows excellent prospects for growth.