AAAA - American Association of Advertising Agencies

10/31/2024 | News release | Distributed by Public on 10/31/2024 09:33

New Research by Anzu and SuperAwesome Reveals Gaming’s Critical Role in Shaping Brand Loyalty Among Youth Audiences

Want to connect with the next generation of consumers before brand loyalties are set in stone? The latest report by Anzu and SuperAwesome, Gaming The Future: How To Make An Impact With Younger Audiences, reveals how in-game advertising is shaping consumer behavior and building brand affinity among younger audiences.

Download the report.