POLITICS AND ROMANCE
It seems politics no longer is a taboo subject when starting to date, our Harris Poll survey finds.
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24% of Gen Z say they have been asked about political beliefs on a first date.
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16% admit to lying about their beliefs.
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28% of Gen Z have broken up with someone over political beliefs.
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48% of Millennials and 49% of Gen X have been in a serious relationship with someone who has different political beliefs.
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56% of Republicans say they would date a Democrat.
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43% of Democrats say they would date a Republican.
FASHION FRIENDS IMPORTANT TO YOUNG SHOPPERS
Gen Z relies more heavily on others' opinions when fashion shopping than any other generation, according to Harris Poll's "Apparel & Fashion Industry Snapshot."
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34% of Gen Z say they always or often seek out another person's opinion about an item - higher than 29% for Millennials, 15% for Gen X and 11% for Boomers.
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48% of Gen Z say that they feel more confident purchasing items when they shop with someone they know than when shopping alone (compared with Millennials at 32%, Gen X at 29% and Boomers at 25%).
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Gen Z is more likely to purchase a fashion item if a family member (57%), significant other (57%), friend (56%), another shopper (41%) or a store associate (35%) recommends it.
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23% of Gen Z say they are even more likely to purchase a fashion item if an AI tool recommends it.
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Overall, 69% of U.S. adults say that they are more likely to purchase a fashion item if it is less expensive than they anticipated.
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24% say that they rarely purchase fashion items at full price.