NMMA - National Marine Manufacturers Association Inc.

07/22/2024 | Press release | Distributed by Public on 07/21/2024 23:11

New Discover Boating Content Engages Eager Boaters This Summer

Discover Boating, powered by NMMA and the Marine Retailers Association of the Americas (MRAA), continues to engage with new and existing boaters through valuable content shared on a variety of platforms, including monthly emails and social media that drive consumers to DiscoverBoating.com.

Website content in June featured various tips and ways to enjoy boating and fishing in honor of National Fishing and Boating Week (June 1-9, 2024). Ahead of the Fourth of July holiday, Discover Boating also shared a list of popular spots to watch fireworks from the water. For the sailing community, Discover Boating compiled a list of sailing events in celebration of Summer Sailstice. Looking ahead to the upcoming 2024 Olympics, website visitors got a glimpse of the top Olympic athletes to watch in water-related sports.

Be sure to check back on the Discover Boating blog for more content throughout summer boating season, including articles on Pass the Handle, on-the-water safety, boating destinations, boat maintenance and more.

Articles published to the Discover Boating website in June included:

  1. Boat Refueling 101: How to Safely Refuel Your Boat
  2. How to Choose the Right Dock Lines for Your Boat
  3. New York Boating Guide: 6 Spots to Boat in New York
  4. The Top Tips for Taking Your Dog Boating
  5. How to Protect Your Boat from the Most Common Insurance Claim

Articles that saw growth in page views in June (compared to June 2023) included:

  1. The Best Small Sailboats for Beginners
  2. 15 Fun Boating Games to Play On-Board
  3. The Top 5 Fish Finder Options to Consider for Your Boat
  4. What is a Boat Drain Plug and Why Is it So Important?
  5. How to Drive a Boat in Rough Waters

Industry stakeholders are encouraged to share Discover Boating content with customers via social, e-newsletters and other communication channels.