Xperi Inc.
Xperi Inc.
25/07/2024 | News release | Distributed by Public on 25/07/2024 17:29
What is a Retail Network and Why...
Fariba Zamaniyan
Vice President of Data and Advertising Sales
Fariba Zamaniyan is the vice president of data and advertising sales at TiVo, a part of Xperi, and specializes in the development and scale of products that monetize data and technology for advertising. Based in New York, she leads a team responsible for the development and execution of the product plan that monetizes TiVo's TV viewership data sourced from set-top box data assets for direct license and connected TV ad sales. She joined the company in 2010.
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What is a Retail Network and Why...
Back in February, retail giant Walmart announced that it would acquire the TV manufacturer Vizio for $2.3 billion. This acquisition puts a sharp focus on...
Big Data Democratizes Media and Advertising: Charting...
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TV Advertising's Evolving Ecosystem
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