PwC, AWS Expand Strategic Alliance to Catalyze Generative-AI powered Transformation for Industry Customers

According to the PwC US 2024 Cloud and AI Business Survey, companies that are seeing increased productivity and creating new revenue streams with GenAI are more than twice as likely to realize these benefits through industry-specific solutions. Together, PwC and AWS will build a series of industry-specific applications based on proven use cases leveraging the broad selection of proven foundation models from leading AI companies like Amazon-including Amazon Nova-a new generation of foundation models (FMs) that have state-of-the-art intelligence across a wide range of tasks, and industry-leading price performance. Amazon Bedrock also comprises the new Automated Reasoning checks, the first and only GenAI safeguard that helps prevent factual errors due to hallucinations, using logically accurate and verifiable reasoning. This gives customers confidence to more easily deploy powerful and explainable GenAI solutions that can enhance decision-making and accelerate digital transformation.

PwC will also integrate Amazon Bedrock Automated Reasoning checks within existing industry solutions, such as the Maestro Medical Legal Review solution, to validate that LLM-generated content complies with regulations, and within call center solutions, helping customers more easily confirm that agents comply with respective company protocols.