08/23/2024 | Press release | Archived content
Interact with dedicated Short N' Sweet content, unlock exclusive features and effects, and be selected for Fan Spotlight activation
TikTok is thrilled to unveil the global #ShortNSweet in-app experience, inviting Sabrina Carpenter fans to rally around her eagerly awaited sixth studio album. TikTok fans will be catapulted into the world of Short 'N Sweet and have a chance to be featured in the official Fan Spotlight carousel.
In addition to being featured in the Fan Spotlight, TikTok fans who complete all five interactive tasks will receive an exclusive profile frame, fully immersing themselves in the new era. Fans will also get to use Sabrina's exclusive Short 'N Sweet TikTok effect, and if Carpenters are in need of some inspiration, they can run over to Sabrina's page to see what she's creating alongside her fans.
To access the experience, search "Short n' Sweet" or "Sabrina Carpenter" on TikTok or interact with the video anchor featured alongside Sabrina's content. Fans who comment on a video containing the #SabrinaCarpenter or #ShortnSweet hashtag will be shown a pop-up animation that guides them to the experience.
Sabrina Carpenter (@sabrinacarpenter) has been lighting up TikTok since 2019, amassing an impressive 19.1M followers and racking up 274.4M likes across her content. Earlier this year, she took over For You feeds with her chart-topping hit Espresso, igniting 1.2M creator videos. Sabrina kept the momentum going by dropping Please, Please, Please for creators who are posting their summer dance routine. The track blew up with over 6.3M creator videos, an astonishing 25B views, and landed at #6 on TikTok's Songs of the Summer 2024 list this week, solidifying Sabrina's reign over this summer's music scene.
New to TikTok and want to explore all things#ShortNSweet? Getting involved couldn't be easier, simply download the app for free via the Apple App Store, Google Play or Amazon.