California 2024 Legislature Recap: New Privacy and AI Laws Pass And Head to Governor’s Desk

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California 2024 Legislature Recap: New Privacy and AI Laws Pass And Head to Governor's Desk

The California Legislature wrapped up for the year on August 31, 2024, with several notable privacy and AI bills making passage in the waning days of the session. From first-of-its-kind legislation to amendments to existing laws, significant bills impacting the advertising and marketing industry include: AB 3048 would amend the California Privacy and Protection Act […]