12/13/2024 | Press release | Distributed by Public on 12/13/2024 10:15
The event will take place on March 7 & 8 at Buffalo RiverWorks to benefit cancer research and patient care programs
BUFFALO, N.Y. - Roswell Park Comprehensive Cancer Center has launched registration for the fifth annual IceCycle fundraising event, co-presented by Highmark Blue Cross Blue Shield and the West Herr Automotive Group. This event is bringing together 13 fitness studios and approximately 1,600 riders on March 7 and 8. Participants take a 45-minute cycling class on ice while raising funds for research and programs at Roswell Park.
Studios participating in the 2025 IceCycle event include Catalyst Fitness, Compass Cycle and Flow, Hype Fitness Studio, JadaBlitz Fitness, Rebel Ride, Revolution, Rise Fitness Studio, Spark Fitness, Spoke Cycle and Fitness Studio and Vault Cycle and Fitness. New this year, we are introducing a theme ride, 'In Our Swiftie Era.'
"As we prepare for the fifth IceCycle, it's incredible to see the impact we've been able to make on the Roswell Park community since 2021," explains Bill Loecher, IceCycle Founder. "This uniquely Buffalo event showcases the best of our community. Seeing around 1,600 people brave the cold temperatures to exercise and make a difference is an unbeatable experience. It's the passion and dedication of the riders, instructors, partners and donors that make this a can't-miss event for anyone committed to our mission to end cancer."
There are three ways to participate in IceCycle 2025. One session with a local studio requires a $200 fundraising minimum. The 'In Our Swiftie Era' theme ride also requires a $200 fundraising minimum. To take both (a session with a local studio AND the theme ride) there is a $400 fundraising minimum.
Bikes fill up fast, so participants are encouraged to sign up early to ensure a spot in their desired session.
Since its first event in 2021, the IceCycle community has raised nearly $2 million for cancer research and patient care programs at Roswell Park.
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About the Roswell Park Alliance Foundation
The Roswell Park Alliance Foundation is a is a 501(c)(3) not-for-profit organization that manages all donations made to Roswell Park Comprehensive Cancer Center. Its mission is to maximize dollars available for Roswell Park Comprehensive Cancer Center's most promising lifesaving research, treatment and prevention programs, while supporting the psychosocial needs of patients and families touched by cancer. To learn more about the Roswell Park Alliance Foundation and the research and patient care programs it supports at Roswell Park, visit www.roswellpark.org/giving.
Michelle Ostrander, Director, Development Marketing and Communications
716-845-1038; [email protected]