Lubrizols Addressing EUs Growing PPF Needs during Automechanika 2024

CLEVELAND, Ohio, September 6, 2024 - Lubrizol will present its ESTANE® TPU (thermoplastic polyurethane) solutions at the NAR Coating Technology Ltd. booth at the Automechanika trade show in Frankfurt, Germany, next week. Lubrizol, by collaborating with leading paint protection film (PPF) manufacturers worldwide, will emphasize its commitment to grow PPF in Europe, responding to regional market demand. NAR, a PPF manufacturer, will be exhibiting in Hall 10.1 D75 at the Automechanika show from September 10 to 14.

NAR has taken advantage of ESTANE TPU's 30 year-proven PPF performance and Lubrizol's TPU chemical and application expertise to provide reliable high quality PPF. Lubrizol and NAR have established a strategic relationship, focused on providing solutions that can benefit the broader industry.

"Leveraging Lubrizol's extensive TPU formulation expertise in collaboration with distinguished brands like NAR, we are well positioned to assist our customers in accelerating innovation within the PPF industry", said Romina Marin, global surface protection senior manager for Lubrizol. "Renowned for its superior durability, excellent long-term UV protection, and versatility in installation conditions, ESTANE TPU remains the preferred choice for PPF manufacturers worldwide and Lubrizol is committed to being at the forefront of innovation within the industry".

"We are incredibly excited to have Lubrizol with us in Automechanika Frankfurt" shares Kate Cheng, marketing director for NAR. "At NAR, we are navigating in areas where our technologies and capabilities can make a difference. A growing number of customers are experiencing efficiency and safety benefits by employing TPU solutions which have lower VOC and are more sustainable than some alternative materials. Our collaboration with Lubrizol adds a world-class product, service, and solution capability to our product offerings."

Visit Automechanika or on our website at www.lubrizol.com/engineered-polymers to learn more.

About The Lubrizol Corporation

The Lubrizol Corporation, a Berkshire Hathaway company, is a science-based company whose specialty chemistry delivers sustainable solutions to advance mobility, improve well-being and enhance modern life. Every day, the innovators of Lubrizol strive to create extraordinary value for customers at the intersection of science, market needs and business success, driving discovery and creating breakthrough solutions that enhance life and make the world work better. Founded in 1928, Lubrizol has global reach and local presence, with more than 100 manufacturing facilities, sales and technical offices and 8,000 employees around the world. For more information, visit www.Lubrizol.com.

News Categories: Engineered Polymers

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