Impactful corporate citizenship starts with these 5 principles

Companies can feel stuck as they consider how to proceed in their sustainability transformations, and they may struggle to see how their actions will address immediate needs to inspire and empower their workforce, improve their governance or contribute to solving global challenges like climate change.

But there's one certainty: We won't see progress with inaction.

In the spirit of transparency, our corporate citizenship transformation depended on refusing to let perfection stand in the way of progress. Rather than lose momentum in moments when, inevitably, not everything went precisely to plan, we adapted as we encountered obstacles. Because our program was aligned with and built to use industry best practices, we could quickly move forward and continue progressing. As our fast-paced, challenging and rewarding journey unfolded, we evolved.

We also gave employees opportunities to succeed and encouraged them to learn from failure, believing that progress happens when teams feel fully supported by their organization. Even when they make mistakes, it is crucial to learn from them and grow, and most importantly, turn the lessons learned into actions.