08/02/2024 | Press release | Distributed by Public on 08/02/2024 06:08
Affiliate marketing involves promoting a brand's products or services and receiving a commission based on the leads and/or sales you send to that brand.
In this guide, we'll explore what tools are needed for all the marketing activities you likely do as an affiliate marketer. So you can:
Let's begin.
1. Semrush .Trends
Semrush's .Trends solution is a set of four market research tools you can use to learn more about your industry and the brands you want to promote. So you can create effective affiliate marketing content.
Market Explorer provides data on specific industries, including their:
Say you want to build an affiliate site focused on solo travel. So you research the "Travel & Tourism" category-like this:
Total addressable market (TAM) refers to the demand from the total number of people in the market.
If the TAM seems small, it may not be a viable market for your affiliate efforts. And not worth pursuing.
One2Target lets you analyze your target audience based on competitors. And you can use it to learn about the audience's characteristics, so you can create content that appeals to them.
Let's say One2Target indicates that a particular brand's audience tends to be primarily females between the ages of 25 and 34. And that YouTube is their favorite social platform.
Knowing this, you could create videos offering tips for female travelers. And distribute them on YouTube.
Traffic Analytics lets you discover how other affiliate marketers attract visitors-and potentially replicate their success.
Let's say the tool tells you that:
You could aim to attract these users by focusing on your search engine optimization (SEO) efforts. And publishing a more comprehensive blog post on that same topic.
EyeOn tracks websites' online marketing activities. Like their latest blog and social media posts.
You can use this tool to monitor your partner brands' latest products and offers. So you can promote them.
Or, use it to keep tabs on your competitors' activities. To follow what they're doing and identify marketing opportunities.
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Keyword Magic Tool helps you discover high-potential search terms to focus your affiliate site's content on. To increase the chances that your site will appear prominently in search results and attract clicks.
For example, if you run an affiliate site for solo travelers, you could provide Keyword Magic Tool with:
It'll return a list of related keywords with details like:
Use this data to shortlist the keywords you want to target. While also considering whether you can mention affiliate offers in the content you create for these keywords.
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3. ClickBank
ClickBank is one of the most well-known affiliate marketplaces for earning money as an affiliate marketer.
It hosts around 1,800 affiliate marketing programs in various industries-from arts and entertainment to health and fitness.
Once you've found a product you want to promote, copy its affiliate link. Then, add this link to the pages where you talk about that product.
You may earn a commission if users click your affiliate link to buy the product.
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Further reading: How Do Affiliate Programs Work?
4. CJ Affiliate
CJ Affiliate offers a platform for finding brands that pay affiliate commissions for referrals.
This commission ranges from a flat fee to a percentage fee based on the product's cost.
You'll need to apply to join a brand's affiliate program.
Once you get approval, you'll create affiliate links for their products. And add these to your content.
You can track your affiliate links' performance in CJ Affiliate's dashboard. As well as your pending and available commissions.
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5. ShareASale
ShareASale's affiliate programs encompass over 30,000 brands.
Affiliates go through two rounds of vetting-once by ShareASale and once by the brand-before they can start promoting products.
Image Source: ShareASale
Apart from providing affiliate links, brands may also offer marketing banners and product images you can use on your site.
After adding affiliate links to your content, you can monitor how many clicks and commissions they're getting you in ShareASale's reports.
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6. ContentShake AI
ContentShake AI is an AI-powered content creation tool you can use to produce affiliate blog and social media posts.
If you're writing a blog post, give the tool details like your post's title, target keywords, and tone of voice. And it'll generate a draft you can use as a starting point.
As you edit the draft in the tool, you'll receive feedback on your writing's readability, tone of voice, and keyword optimization.
ContentShake AI can also create Facebook, X, LinkedIn, and Instagram posts.
Just tell the tool what your post is about and whether it should entertain, educate, or sell.
ContentShake AI will then offer various copy and image options for your post.
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Further reading:20 of the Best Content Marketing Tools in 2024
7. ChatGPT
ChatGPT is an AI chatbot that affiliate marketers can use to help with content-related tasks.
For instance, you can ask it to:
ChatGPT can also generate images for your content if you have a paid plan. Just tell it what your image should look like.
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8. Pretty Links
Pretty Links is a WordPress plugin that helps you rebrand and manage your affiliate links.
This lets you create custom affiliate links with your branding (most links reflect the brand or affiliate marketplace).
For example, you could create something like this: "yourwebsite.com/go/brand"
Pretty Links then redirects those who use your custom links to the original ones. And keeps count of the number of link clicks.
Image Source: Pretty Links
Pretty Links stores all your custom links in a link manager.
If a partner brand's affiliate link changes, simply update its corresponding custom link in the affiliate marketing tool. Your custom link will automatically redirect to the new affiliate link in all places you've used it.
This saves you the trouble of hunting down all uses of the affiliate link on your site. And updating them one by one.
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9. ThirstyAffiliates
The ThirstyAffiliates WordPress plugin provides a wide range of features for setting up and managing custom affiliate links.
Apart from creating custom links that redirect to the original affiliate links, you can also:
Image Source: WordPress
You can view and update all your custom links on the ThirstyAffiliates dashboard. And use the tool's "Reports" feature to generate reports of total clicks for any period.
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10. Backlink Analytics
Backlink Analytics helps you check a website's backlinks (links from other websites that lead to it). To find domains that link to competing affiliate sites who you can reach out to for your own backlink.
The more backlinks from reputable sources your site has, the higher it may rank on search engine results pages (SERPs).
More backlinks also mean more opportunities for users to discover-and visit-your site.
The result?
Your site potentially gets more traffic.
To use the tool, feed it a competing website's URL. And it'll reveal information about its backlink profile, including:
From there, shortlist the source websites you want backlinks from. And take steps to get backlinks by contacting them and asking for a link.
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11. Site Audit
Site Audit can analyze your affiliate site for over 140 technical and on-page issues that may affect its performance. So you can address any problems to improve your rankings and traffic.
The tool categorizes issues into three categories.
Issue |
What It Is |
When to Consider Fixing It |
Error |
The most severe issues, including broken links and slow load speeds |
as soon as possible |
Warning |
Medium-severity issues like missing meta descriptions |
when you have the time |
Notice |
Items that aren't critical, such as links with non-descriptive anchor text |
if you think you need to |
Once you set up a project, you'll be able to view:
Rather than doing one-off checks, set up Site Audit to scan your site regularly. To better stay on top of your site's health.
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12. Google Search Console
Google Search Console (GSC) is a tool for tracking your affiliate site's search performance on Google SERPs. Through metrics like clicks, impressions, and click-through rate.
It also detects issues that may be hurting your rankings.
Using the URL inspection feature, you can check whether Google has indexed (added to its database) a given page.
If it hasn't, you can request that Google do this.
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13. Google Analytics 4
Google Analytics 4 (GA4) is a Google tool for measuring your site's traffic and users' activities.
The tool offers a variety of reports. For example, you can track the number of users who visited your site over a certain period.
And it allows you to monitor events happening on your site. Like clicks on affiliate links (you'll need to set up custom event tracking for this).
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Further reading: How to Set up GA4: A Complete Step-by-Step Guide (2024)
14. Semrush Social
Semrush Social's suite of social media marketing tools lets you create and distribute posts on multiple social platforms and review their performance.
Use Social Poster to write and schedule posts for Facebook, LinkedIn, and Instagram.
Plus, check out all past and upcoming social posts on a calendar:
And view engagement metrics for any post.
Social Tracker monitors the effectiveness of your social media marketing efforts against your competitors'. And enables you to see the details at a glance.
Social Analytics provides detailed metrics on your Facebook, Instagram, and LinkedIn pages' performance over time. Use these reports to spot and monitor follower growth, reach, and engagement trends.
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15. AdRoll
AdRoll simplifies the process of running ads promoting your affiliate content on multiple social platforms.
You can import your existing ads from different social accounts to manage them all from AdRoll's dashboard. And create ads for distribution across various social channels.
Image Source: AdRoll
AdRoll provides reports for monitoring your ads' performance and attributing conversions to them. So you know whether your ads are effectively contributing to your affiliate marketing efforts.
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16. ConvertKit
ConvertKit is an email platform designed for creator businesses. Its advanced tagging, segmenting, and automation features help you email targeted affiliate offers to different subscriber demographics.
When you join ConvertKit's Creator Network, other creators can recommend you to their audience.
Image Source: ConvertKit
And if these creators' subscribers join your email list, you'll have more people to promote products to.
ConvertKit also lets you create and sell digital products to complement your affiliate income.
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17. GetResponse
GetResponse is an omnichannel marketing platform for engaging with your audience via email, SMS, live chat, and more.
Its email features include creating email forms, landing pages, autoresponders, and newsletters.
Image Source: GetResponse
Setting up marketing automations is also possible.
For example, you can have an automation to send follow-up emails to people who visit your site's affiliate offer pages. To try to close a sale.
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Semrush's Media Monitoring app tracks keyword mentions-including the name of your site, a competitor, or a partner brand. Or the names of the products you promote.
You'll see a preview of each mention and can filter them by category, sentiment, and importance.
Media Monitoring also provides analytics charts.
For example, you can view the changes to your number of mentions and their reach over a given period.
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Growing a healthy affiliate marketing revenue stream involves developing:
The 18 affiliate marketing tools we've shared can help with this.
Start your journey by conducting market research with Market Explorer.