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07/13/2024 | Press release | Archived content

#LariBarengJenius in Semarang: Spreading the Spirit of 'Think Unthinkable'

Semarang, July 13, 2024 - Jenius, a life finance solution from Bank BTPN, is once again collaborating with Pocari Sweat as a co-title sponsor in the Pocari Sweat Run Indonesia 2024. Scheduled for 20-21 July 2024 in Bandung, West Java, this hybrid event marks its second year with Jenius' sponsorship. Promoting the "Think Unthinkable" spirit, Jenius encourages runners to pursue healthy lifestyle goals. The #LariBarengJenius program highlights Jenius' dedication to supporting runners every step of the way.

Febri Rusli, Digital Banking Product & Innovation Head of Bank BTPN explained, "Jenius sees a parallel philosophy between marathon running and financial planning: both require consistent, gradual progress to reach the finish line. Our second year of collaboration highlights Jenius' commitment to the #LariBarengJenius spirit, encouraging not just runners but everyone to achieve personal bests and turn unthinkable targets into reality. We believe that everyone has their own unique way of reaching their goals, whether in life or finances."

Jenius and Pocari Sweat are hosting the "Road to Pocari Sweat Run Indonesia 2024" in 10 cities, including Makassar. The Makassar event attracted over 300 participants who engaged in exciting activities over two days. On July 6th, 2024, at the Santika Premiere Hotel in Semarang, and on July 7th, 2024, at Latar Kota by Banaran in Kota Lama, Semarang, the event began with running kit collection, followed by a sharing session and carbo-loading on the first day.

The sharing session featured presentations by Bamandhita, Pocari Sweat Sport Science Expert, and dr. Dina Nugraheni, SP.JP dari Siloam Hospitals Semarang, who spoke on the topic "Do You Like Running? Beware of Cardiac Arrest." Muhammad Fikri, Teman Lari Jenius, shared his journey in international marathons and how Jenius helped him with financial preparations and seamless transactions abroad. On the second day, participants took part in a 5K run alongside the Pocari Sweat Pacers.

Muhammad Fikri, Teman Lari Jenius, shared his unthinkable running journey: "Running has always pushed me to exceed my limits and achieve goals that once seemed impossible. My passion for running drives me to run in marathons worldwide, offering a unique perspective on the world. Throughout my journey, Jenius' innovative features have been indispensable, helping me with everything from preparation to seamless transactions, both local and overseas."

"I prepare for races in places like Berlin, Singapore, Chicago, and London using the Dream Saver. Traveling is easy with Jenius' 24/7 Foreign Currency feature. I can do currency exchanges directly from the app.

Abroad, I link my foreign currency balance to the Jenius Main Debit Card (m-Card) for seamless online and offline transactions and cash withdrawals at any Visa ATM. Plus, the m-Card works for public transportation payments on MRT, subways, and buses in several countries," added Fikri.

Previously, the "Road to Pocari Sweat Run Indonesia 2024" was successfully held in Balikpapan, Pontianak, Surabaya, Yogyakarta, Bogor, Batam, Pekanbaru, Makassar and Semarang. Teman Jenius can also purchase tickets for the Virtual Run Pocari Sweat Run Indonesia 2024, scheduled for July 21, 2024. Registration is open until July 15, 2024, on the Blibli e-commerce platform with payment options including Jenius Pay, Jenius Debit, or Credit Card.

Complete Your #LariBarengJenius Essentials with Exciting Offers

Teman Jenius can take advantage of #LariBarengJenius special offers for their running essentials, including running clothes and equipment, nutritious food, and travel arrangements.

Teman Jenius can shop for their favorite running outfits on e-commerce platforms like MAPCLUB, Tokopedia, and Shopee with 0% installments using the Jenius Credit Card. They can also find great deals on running equipment like smartwatches from Garmin and Urban Republic, available with 0% installments using the Jenius Credit Card.

Moreover, Teman Jenius can use 0% installment promos for accommodation and travel ticket transactions on Tiket.com. To meet nutritional intake needs, teman Jenius can enjoy an Rp50,000 discount when shopping at Allofresh using Jenius Pay.

"Everyone can find a way to achieve their goals because the opportunities are always there. No matter which path we choose, Jenius will always accompany every unthinkable journey, whether it's reaching personal financial goals or pursuing passions and hobbies," concluded Febri.

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