“What Would They Say?” spoken word video named finalist in international award competition

Public votes will help the American Heart Association entry win the Community Voice Award

DALLAS, Oct. 28, 2024 -"What Would They Say?" - the powerful spoken word poem produced by the American Heart Association, which is celebrating 100 years of lifesaving service as the world's leading voluntary organization focused on heart and brain health, has been named a finalist in the 4th Annual Anthem Awards.

"What Would They Say?" is eligible for Gold, Silver and Bronze Anthem Awards, with winners selected by a panel of judges. It is also in the running for the Anthem Community Voice Award, which will be decided by popular vote.

"This recognition as a finalist is a tremendous honor, and we are calling on everyone to support 'What Would They Say?' by casting their vote," said Keith Churchwell, M.D., FAHA, American Heart Association volunteer president, associate clinical professor of medicine at Yale School of Medicine and adjunct associate professor of medicine at the Vanderbilt School of Medicine. "This project reflects our commitment to amplifying voices that speak truth to power, and we are thrilled to see it resonate on a global platform."

"What Would They Say?," written and performed by American Heart Association volunteer and Los Angeles artist Ryon Everidge, delivers a hard-hitting message about the deadly risks of menthol tobacco products and the insidious, deceptive strategies employed by Big Tobacco. This powerful piece calls out the industry's manipulation and the human toll of its relentless pursuit of profit.

How to Vote

• Click here to cast your vote for the Anthem Community Voice Award, which is decided by popular vote, and encourage others to do the same!
• Scroll down to find the American Heart Association entry and place your vote.
• Voting is open until Thursday, October 31 at 11:59 p.m. PT.
• Once you vote, encourage others to do the same by clicking on the Facebook or X share buttons.

"I'm truly honored that 'What Would They Say?' has been nominated for an Anthem Award, especially because this recognition shines a light on the urgent issue of menthol tobacco" said Everidge. "This nomination isn't just a personal milestone-it's a step toward amplifying the voices of those affected by the devastating impact of menthol products in our communities. It's time for real action to protect the health of those who've been targeted and to hold Big Tobacco accountable."

The Anthem Awards is a social impact award that recognizes the work of people, companies and organizations that drive positive change. They were launched in 2021 by the Webby Awards in partnership with organizations such as the Ad Council, Born This Way Foundation, Feeding America, GLAAD, Mozilla, NAACP, NRDC, WWF and XQ.

The Anthem Awards will announce the winners of the Gold, Silver, Bronze and Community Voice Awards on Tuesday, November 19.

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About the American Heart Association

The American Heart Association is a relentless force for a world of longer, healthier lives. We are dedicated to ensuring equitable health in all communities. Through collaboration with numerous organizations, and powered by millions of volunteers, we fund innovative research, advocate for the public's health and share lifesaving resources. The Dallas-based organization has been a leading source of health information for a century. During 2024 - our Centennial year - we celebrate our rich 100-year history and accomplishments. As we forge ahead into our second century of bold discovery and impact our vision is to advance health and hope for everyone, everywhere. Connect with us on heart.org, Facebook, X or by calling 1-800-AHA-USA1.  

For Media Inquiries:

Terra Hall: 212-380-3919; [email protected]

For Public Inquiries: 1-800-AHA-USA1 (242-8721)

heart.org and stroke.org