Millersville University

13/08/2024 | News release | Distributed by Public on 13/08/2024 14:04

Millersville University and WITF Join Forces

Millersville University has joined forces with WITF to bring additional programming to the campus radio station, WIXQ. The programming agreement will benefit both radio stations and the students involved, bringing in more listeners to WIXQ's signal.

WITF is now broadcasting over the WIXQ signal from 6 a.m. to 8 a.m. and 4 p.m. to 6 p.m. WIXQ, 91.7 FM, is Millersville University's student-run station, allowing students to gain radio experience. Each student DJ is allotted a two-to-three-hour time slot once a week to play any genre of music or hold any talk show.

"WITF is an important voice for Central Pennsylvania," says Dr. Daniel A. Wubah, president of Millersville University. "They have been a friend to the University, and we are pleased to enter this partnership. WIXQ has a long legacy at Millersville, and it is important to note that the WIXQ student group will remain independent from WITF and will continue to have a unique, independent voice."

The partnership means that WIXQ will soon be able to resume pre-pandemic 24-hour programming with the two NPR news breaks during the day.

"This is a win-win for the University," says Dr. Gail Gasparich, Provost and Senior Vice President for Academic Affairs. "It will broaden the awareness of WIXQ radio and the University to WITF's wide audience across Central Pennsylvania. The station's call letters and location will be broadcast at the top of every hour. And it will open doors for our students."

WITF-FM is a non-commercial, public FM radio station owned by WITF, Inc., and broadcasts National Public Radio talk and news programming that reaches 17 counties in Pennsylvania. It is co-owned with the area's Public Broadcasting Service member station, WITF-TV. Listeners will hear content from NPR, Public Radio Exchange, and American Public Media.

"The student community at WIXQ brings together passion and enthusiasm, and WITF is fortunate to be able to work with them to offer opportunities for collaboration, talent development, outreach and audience growth," says Fred Vigeant, Vice President & Chief Audience Officer at WITF.

"This partnership will support Millersville University students in various ways, including the potential for internships and increased exposure and listenership for WIXQ when not airing the WITF programming," says Gasparich.

Although separate from this partnership, MU is currently working with WITF to supply internships to the radio station.