Deezer signs AI training statement

Deezer has, as the first music streaming platform, signed the Statement on AI training available on https://www.aitrainingstatement.org/:

"The unlicensed use of creative works for training generative AI is a major, unjust threat to the livelihoods of the people behind those works, and must not be permitted."

Alexis Lanternier, CEO, Deezer said: The work of artists and songwriters is the foundation of the music industry, and for Deezer it's essential that creators are paid fairly, and that their works are protected from any misuse. We're proud to be part of the tens of thousands of creators and organizations that oppose unlicensed use of creative works with AI. We will continue to do our part to safeguard the rights of artists and songwriters, including developing our new model for streaming remuneration, AI detection and fighting fraud.

Ed Newton-Rex, organizer of the Statement on AI Training, said: "The Statement on AI Training has been signed by more than 30,000 people - mostly by creators themselves, but also by a number of companies that stand with creators and reject the unlicensed training of generative AI on creative works. I'm grateful to Deezer for becoming the first music streaming platform to sign the statement, and I hope other streaming platforms will follow their lead."

Deezer - Innovating for the benefit of the music industry

Since its creation, Deezer has been a pioneer in the music ecosystem, and has made its mission to continue innovating for the benefit of fans, artists, songwriters, labels, and partners - contributing to a healthy and thriving music industry.Deezer's committment to safeguarding the rights of artists and songwriters include developing advanced tools for detecting stream manipulation (fraud), introducing the worlds first artist centric remuneration model for streaming, and investing resources in detecting AI generated music on its platform.

AI detection tools: The volume of AI generated content delivered to streaming platforms is constantly increasing, and as a response to this Deezer is deploying tools to detect AI generated content, including deep fake voices. These tools have been developed by Deezer's research team, leveraging years of research on Audio AI and content identification. The first generation of Deezer's AI-detector will be launched before the end of 2024.

Detecting stream manipulation: As stream manipulation is becoming a growing issue for the music industry, Deezer keeps improving its detection technology. With a cross-functional team of 15 people, Deezer has been developing its manipulation-detection algorithms for over 10 years. The team uses advanced machine learning and AI to refine the algorithms and improve the detection rate, while taking into account future threats, including AI generated content.

Artist Centric Streaming Remuneration: Deezer's Artist Centric Payment System for streaming is designed to better reward artists who cultivate a consistent and engaged fan base, making sure the platform is dedicated to music that fans truly enjoy and continue to fight fraud efficiently.