11/05/2024 | Press release | Archived content
We're thrilled to have been shortlisted for the third year running for the Excellence in Digital Media Award at the Perthshire Chamber of Commerce Star Awards
We look forward to progressing to the next stages and meeting other finalists at the awards evening on 22 November at Crieff Hydro.
The award, sponsored by Johnston Media celebrates 'businesses who can clearly demonstrate how their creative and targeted use of digital platforms has helped them engage, drive business and increase their brand profile.'
The UHI Perth Marketing Team aimed to showcase the outstanding work our Business Engagement Team does in collaboration with local businesses to support our apprentices. This also provided an opportunity for these employers to be highlighted.
Lisa Findlay, Marketing Team Leader explained:
"We already successfully recruit students though our digital campaigns and channels, but we wanted to work with our Business Engagement Team colleagues to take the opportunity to go 'full circle' and feature the businesses that are helping to support our students while they study, and beyond.
"Normally our audiences see the face of the students in our case studies and blogs, but by featuring the businesses, it meant they could also benefit from the additional publicity.
"This campaign played its part in inspiring young people to consider joining our Modern Apprenticeship programme, as well as amplifying our local partner businesses. It's important we continue to build and maintain local business relationships to strengthen the local economy, playing our role in ensuring Perth and Kinross remains an attractive place to work and stay."
Through our Business Engagement Team, we also sponsor the 'Apprentice of the Year Award' and are looking forward to presenting it to the most deserving apprentice on the night.
An event aimed at employers looking to upskill their workforce is being held at UHI Perth on Wednesday 27 November: 'Future Ready - Upskill your Workforce'.