AVMA - American Veterinary Medical Association

09/25/2024 | News release | Distributed by Public on 09/25/2024 12:29

Just One Thing: Inspired by Adam Grant

With the 2024 AVMA Veterinary Business and Economic Forum fast approaching, our veterinary business and economic experts have been discussing plans with presenters and discovered one key takeaway in a conversation with Adam Grant's team: the importance of how we address each other.

We all know context matters. Whether we're speaking with clients, colleagues, or industry partners, how we refer to one another can shape perceptions and relationships. So consider these questions: Are we consistent in how we do this, and do we have shared expectations?

Rethink your approach

Here's a quick way to start rethinking this as a team, inspired by Adam Grant:

  • Reflect: Consider how your team members currently address one another, and what your preferences are for how you'd like to be addressed in different situations.
  • Discuss: Have a team meeting to talk through these points:
    • How do we refer to each other in front of clients?
    • How do we address each other in more casual, day-to-day conversations?
  • Align: Work together to create a shared understanding of these preferences.


Clarifying expectations can lead to stronger communication and healthier workplace culture. By making our unconscious choices conscious, defining expectations, and ensuring everyone is on the same page, we can make big changes happen.

It's a simple yet powerful shift-one that aligns perfectly with Adam Grant's emphasis on rethinking assumptions and building intentional connections.

Start the conversation today and see how it transforms your team's dynamic.

Want more from Adam Grant?

There's still time to hear Adam Grant in conversation at the 2024 AVMA Veterinary Business and Economic Forum. He'll be giving the opening keynote on October 8, including answering live questions from the audience. It's a unique opportunity to have an exclusive, intimate conversation with one of today's most influential thinkers-a bestselling author, globally renowned organizational psychologist, and expert in unlocking potential in teams.

The conference takes place entirely online October 8-9, with an afternoons-only agenda that fits perfectly into your busy veterinary schedule.

Register today